Area Sales Manager

1 week ago

Jaipur, Rajasthan, India The Search House Full time
Purpose :

Implement and monitor policies to achieve targeted sales, and improve market share on a sustainable basis.

Provide ongoing technical and sales service to Channel partners & end customers. Identify market trends & opportunities; negotiate contracts with the aim of maximizing sales profits

Key Activities :
Educate Dealers to sell high-value / HighMargin / new products to improve Sales Turnover.Facilitate ZDs /Ads / Dealers to achieve their sales targets, FGIs, QGIs, etc.Prepare and maintain Dealer master and Panel.Ensure Local level ads are released as per agreement.Ensure In-shop branding, Signage,Boards, etc. at dealers' outlets.Implementation of MOP system.Report un-authorized dealer selling / unauthorizedproduct selling.Collect and provide update oncompetitor's activities such as newproduct introduction / scheme launch /Price changes / incentive / discountingstructures etc.Key Performance Indicators:
No. of unauthorized dealers identifiedNo. of cold call conversions (Institutions)No. of ROs converted to MBOs, MBOs to Exclusive, and Exclusive to Shoppers, World, and Galleries.Participated in No. of Fairs / ExhibitionNo. of dealers /AD visitedComplaints resolution time"Credit DaysMARKET DEVELOPMENT & PENETRATION :
Participate in local level fairs / exhibitions alone with ZD / Dealers.Approach Institutions / Bulk buyers / Search of prospective end customers.Identify opportunities for appointing dealers.Appointment of new ROs and MBOs as per plan.Conversion of ROs to MBOs, MBOs to Exclusive, Exclusive to Shoppes/ World/ Galleries as per plan.CUSTOMER SATISFACTION :
"Visit ZDs / ADs / Dealers as per plan." Ensure that Dealers receive andunderstand all communications/policies, etc.Provide technical assistance to customers regarding foam applications & appropriate uses.Resolve dealer queries.Ensure timely end-customer complaint redressal.Working Relation :
"Maintains relationships with Distributors/dealers by understanding their problems, market needs, and challenges."Close relationship with seniors to implement business plans/policies in the market."Cooperative relation with sales colleagues to exchange ideas for better performance.​​​​Company Profile : 

Our client is a 3500 Crore turnover Listed company that is a leader in Polyurethane (PU) Foam and Mattresses/FMCG/Consumer goods. It has become a household brand in India and overseas. This fastest-growing group even today has a nationwide presence, the largest market share in manufacturing PU Foam with a global marketing perspective, and an impeccable track record of bringing comfort, convenience, and luxury to enhance lifestyle.

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