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Executive/Sr. Executive

2 weeks ago


Delhi NCR, India Walplast Products Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Designation - Executive/ Sr. Executive - Sales

Location - Based at Delhi (Will handle Delhi NCR and nearby states.)

Product Knowledge - Construction Chemicals

Role & responsibilities

  • Customer and Market Insights: Develop an in-depth understanding of customer and influencer preferences in the assigned market, analyze competition offerings versus our offerings, and formulate actionable strategies to create a sustainable competitive advantage for brand Walplast.
  • Market Penetration and Coverage: Ensure that Walplast Tile Adhesives gains traction in the market through aggressive market coverage (reach & penetration). Communicate product quality to clients, trade, builders, contractors, applicators, and architects through repeated product presentations and demonstrations.
  • Dealer Support and Inventory Management: Convince and enable channel partners to invest in and maintain appropriate inventory levels of Walplast Construction Chemicals and allied products by creating awareness and demand through influencers and client activation.
  • Sales Strategy: Maintain sales volume, product mix, and selling price by staying current with supply and demand, changing trends, economic indicators, and competitors.
  • Resource Deployment: Ensure optimal deployment of resources for the desired ROI by appropriately allocating talent, time, and promotion in both ATL and BTL activities for maximum efficiency.
  • Revenue Growth: Meet the company's customer acquisition and revenue growth targets by keeping the company competitive and innovative.
  • Market Research: Conduct regular market research to gain market intelligence, gauge selling possibilities, and evaluate customer needs with a good geographical understanding.
  • Reporting: Ensure complete compliance with the company's reporting requirements in both online and offline formats.