Digital Marketing Strategist

7 days ago

Mumbai, Maharashtra, India Aprajita Toor Official Full time ₹ 25,00,000 - ₹ 75,00,000 per year

Digital Marketing Strategist

Location: Chembur, Mumbai (On-site)

Experience:
1–2 years (fashion/luxury preferred)

Email:

Key Skills:

Google Ads, SEO, SMO, Meta Suite, Performance Tracking, Campaign Optimization

Key Responsibilities

  • Develop and execute digital marketing strategies aligned with brand objectives, campaign goals, and seasonal collections.
  • Manage and optimise social media channels, ensuring consistency in brand language, aesthetics, and storytelling.
  • Social Media Marketing, Content Marketing, and Email Marketing strategies
  • Monitor analytics across platforms (Instagram, Meta Suite, Google Analytics, etc.) to assess performance and refine strategy.
  • Manage digital ads, audience segmentation, and remarketing plans for brand growth and conversions.
  • Work closely with the Founder and creative team to translate design narratives into digital communication.

Qualifications

  • Proficiency in Digital Marketing, including SEO, SEM, and managing digital ad campaigns
  • Experience in Social Media Marketing, Content Marketing, and Email Marketing strategies
  • Strong skills in Data Analysis and using tools like Google Analytics to evaluate performance metrics
  • Familiarity with Market Research and Strategy Development for targeted campaigns
  • Expertise in Advertising Platforms, including Google Ads and social media ads
  • Excellent communication and collaboration skills to work effectively with diverse teams
  • Ability to adapt to shifting priorities and thrive in a fast-paced environment

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