PR Executive

7 days ago

Hyderabad, Telangana, India Vignan Schools Full time

PR Executive – Job Roles & Responsibilities1. Brand Communication & Image Building

  • Develop and maintain a positive public image of the school.
  • Draft and distribute press releases, newsletters, and media content.
  • Ensure consistent branding and messaging across all platforms.
  • Build relationships with local media, education journalists, and influencers.

2. Media & Public Relations

  • Coordinate with print, digital, and electronic media for coverage of events, admissions, and achievements.
  • Handle press meets, interviews, and feature articles for brand visibility.
  • Monitor media coverage and prepare media reports for management review.

3. Event Management

  • Plan and organize school events, open houses, parent orientations, and community activities.
  • Coordinate logistics, invitations, and post-event publicity.
  • Capture and share event highlights through photos, videos, and press releases.

4. Social Media & Digital Presence

  • Collaborate with the digital marketing team to manage school social media accounts.
  • Create engaging content about school activities, achievements, and admission highlights.
  • Monitor online reputation and respond to public feedback professionally.

5. Community & Stakeholder Engagement

  • Develop relationships with local communities, educational institutions, and organizations.
  • Support CSR initiatives and outreach programs to enhance goodwill.
  • Coordinate with alumni for community involvement and brand strengthening.

6. Internal Communication

  • Ensure smooth communication between management, staff, and students for PR-related initiatives.
  • Prepare internal newsletters or updates to keep all stakeholders informed.

7. Reporting & Analysis

  • Maintain a database of media contacts and coverage reports.
  • Prepare monthly PR performance reports (event summary, reach, impact, feedback).
  • Analyze response and engagement levels to improve future campaigns.

8. Admission Support

  • Collaborate with the admission and marketing team to enhance visibility during the admission season.
  • Promote admission announcements through local media, hoardings, and press notes.
  • Collect and report on feedback from parents and the community.

Job Types: Full-time, Permanent

Pay: From ₹18,000.00 per month

Benefits:

  • Health insurance

Work Location: In person

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