Influencer Marketing Specialist

3 days ago

Mumbai Metropolitan Region, India Godrej Consumer Products Limited Full time ₹ 4,00,000 - ₹ 8,00,000 per year

Job Title:
Influencer Marketing

Job Type:
Contract – 10 months

Function:
Media

Business:
Godrej Consumer Products Limited

Location:
Mumbai, Maharashtra, India

About Godrej Industries Group (GIG)

At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries.

About Godrej Consumer Products Limited (GCPL)

Godrej Consumer Products is a leading emerging markets company. As part of the over 125-year young Godrej Group, we are fortunate to have a proud legacy built on the strong values of trust, integrity and respect for others. At the same time, we are growing fast and have exciting, ambitious aspirations.

About the role

We're looking for a dynamic self-starter to support our influencer marketing initiatives. This role is ideal for early-career professionals passionate about content, creators, and digital storytelling.

Key Responsibilities

1. Influencer Identification:

  • Identify and evaluate potential influencers across platforms (Instagram, YouTube, etc.) based on: Type of influencer (nano, micro, macro, celebrity)
  • Quality and relevance of followership
  • Niche and subject matter expertise aligned with brand/category

2. Co-Creation & Communication:

  • Engage and negotiate with influencers for partnerships
  • Facilitate co-creation of engaging content aligned with campaign objectives
  • Manage communication flow, timelines, and expectations

3. Execution & Tracking:

  • Monitor campaign execution for: Frequency and quality of content
  • Timely postings and adherence to brand guidelines
  • Content amplification (e.g. boosting strategy)
  • Coordinate internal/external stakeholders for content approval and release
  • Track performance metrics including views, engagement, conversions, and sales impact

Who are we looking for?

Education:

  • Graduate in Marketing, Mass Communication, or related field

Experience:

  • Internship or project experience in influencer/content marketing is a plus

Skills:

  • Passion for digital trends & influencer landscape
  • Strong communication and coordination skills
  • Comfort with basic data tracking & MS Office tools

An inclusive Godrej

Before you go, there is something important we want to highlight. There is no place for discrimination at Godrej. Diversity is the philosophy of who we are as a company. And has been for over a century. It's not just in our DNA and nice to do. Being more diverse - especially having our team members reflect the diversity of our businesses and communities - helps us innovate better and grow faster. We hope this resonates with you.

We take pride in being an equal opportunities employer. We recognise merit and encourage diversity. We do not tolerate any form of discrimination on the basis of nationality, race, colour, religion, caste, gender identity or expression, sexual orientation, disability, age, or marital status and ensure equal opportunities for all our team members.

If this sounds like a role for you, apply now

We look forward to meeting you.

  • Influencer Marketing Specialist

    3 days ago

    Mumbai Metropolitan Region, India HamBolds Private Limited Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    About the Company:HamBOLDS Pvt Ltdis a fast-growing company in theskincare, haircare, and personal carespace. Backed by over26 years of legacythrough our parent companySun Chem India, we build innovative and high-performing D2C brands like: www.epitight.in, About the RoleAs anInfluencer Marketing Specialistat HamBOLDS Pvt Ltd, you will be responsible for...

  • Influencer Marketing-intern

    6 days ago

    Mumbai, Maharashtra, India Budding Influencer Full time

    **Job Title**:Influencer Marketing Intern & Executive (0 to 1-year experience in Influencer Marketing or any relevant experience) **Job Overview**: As an Influencer Marketing executive, you will be coordinating with the influencers and the clients, planning and track campaigns, and will also be responsible for influencer outreach and data...

  • Influencer Marketing

    3 days ago

    Mumbai Metropolitan Region, India Beco Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Title - Influencer Marketing - ExecutiveAbout BecoWe make everyday home and kitchen products using natural ingredients and sustainable alternatives. Our goal is simple: better products for you, without harming the environment.About the RoleWe are looking for a proactive and detail-drivenInfluencer Marketing Executiveto join our growing team. The ideal...

  • Influencer Marketing in Mumbai

    3 days ago

    Mumbai Metropolitan Region, India Break The Code Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Key ResponsibilitiesConduct market research to identify key trends and opportunities in the influencer marketing spaceCollaborate with the marketing team to develop influencer campaign strategies that align with brand objectivesAssist in identifying and recruiting influencers that resonate with our target audienceManage relationships with influencers,...

  • Influencer Marketing Executive

    3 days ago

    Mumbai Metropolitan Region, India Schbang Full time US$ 90,000 - US$ 1,20,000 per year

    Job Summary:We are seeking a creative and results-drivenInfluencer Marketing Executiveto support and grow our influencer marketing efforts. You will be responsible for identifying relevant influencers, building strong relationships, managing campaigns, and driving brand awareness through strategic partnerships across social media platforms.Key...

  • Senior Influencer Marketing Manager

    3 days ago

    Mumbai Metropolitan Region, India OLIVER Agency Full time US$ 9,00,000 - US$ 12,00,000 per year

    Established in 2004,OLIVERis the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with...

  • Influencer Marketing Associate

    3 days ago

    Mumbai Metropolitan Region, India Barcode Entertainment : Strategic Brand Solutions Full time ₹ 4,00,000 - ₹ 8,00,000 per year

    About the Role:We are looking for a detail-oriented and proactiveInfluencer Marketing Associateto manage end-to-end influencer campaigns. This role requires strong organizational skills, hands-on execution ability, and the knack for building lasting relationships with influencers while ensuring campaigns are delivered seamlessly and on time.Key...

  • Influencer Marketing Coordinator

    24 hours ago

    Mumbai Metropolitan Region, India FLiCKA Cosmetics Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Influencer MarketingResponsibilities:Establish and maintain regular communication between the brand and influencer partners, actively source and negotiate new influencer partnershipsCreate an advanced and comprehensive influencer content calendar to continually drive brand awareness and engagementMonitor influencer content to ensure compliance with brand...

  • Influencer Marketing

    6 hours ago

    Mumbai Metropolitan Region, India Tring Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Selected Intern's Day-to-day Responsibilities IncludeAssist in developing and executing brand strategies, ensuring consistent messaging across all channels.Support pre-sales activities including research, client presentations, proposal preparation, and coordination with the sales team.Contribute to post-sales activities such as campaign execution, client...

  • Junior Social Media Marketing Executive in Mumbai

    3 days ago

    Mumbai Metropolitan Region, India TCE - Global Influencer Agency Full time ₹ 6,00,000 - ₹ 8,00,000 per year

    About The RoleWe're seeking energetic and relationship-driven Influencer Outreach Executives to join our expanding team. If you love social media, enjoy building partnerships, and thrive in a fast-paced environment, this role is for youKey ResponsibilitiesIdentify, research, and connect with relevant influencers across Instagram, YouTube, and emerging...