
Social Media Executive
1 week ago
Location:
Dwarka, Delhi
Company:
Zigrow – India's 1st AI Website Builder
About Zigrow
At Zigrow, we are redefining how businesses build their digital presence with AI-powered website creation. As we scale, we're looking for a creative and analytical
Social Media Executive
to join our team and play a key role in driving Zigrow's online visibility, engagement, and community growth.
Responsibilities
- Plan, create, and publish engaging content across platforms (LinkedIn, Instagram, Twitter/X, Facebook, YouTube).
- Work closely with the marketing team to align content with brand campaigns, product updates, and seasonal trends.
- Manage the content calendar, ensuring timely execution of posts, reels, stories, and carousels.
- Monitor, analyze, and report on performance metrics (reach, engagement, conversions).
- Respond to community comments, DMs, and engage with relevant conversations.
- Research trends, competitors, and platform updates to suggest fresh creative strategies.
- Coordinate with design/creative teams for visuals, videos, and motion graphics.
- Support in influencer collaborations and paid campaign execution.
Requirements
- 1–2 years of experience managing social media accounts for a brand, startup, or agency.
- Strong understanding of social media platforms (LinkedIn, Instagram, Twitter/X, Facebook, YouTube).
- Knowledge of current trends, reels/shorts formats, and platform algorithms.
- Excellent writing skills with the ability to adapt tone as per platform.
- Analytical mindset to track KPIs and optimize campaigns.
- Team player with strong communication and coordination skills.
Tools & Skills (Must-Have)
- Scheduling & Management:
Buffer, Hootsuite, or Meta Business Suite - Analytics & Reporting:
Google Analytics, Meta Insights, LinkedIn Analytics - Design & Editing:
Canva - Video/Shorts Editing:
CapCut - SEO & Hashtag Tools:
SEMrush, Ubersuggest, or similar (for keyword/hashtag research)
Preferred Qualifications
- Exposure to SaaS, tech, or startup social media handling.
- Basic knowledge of paid ads (Meta Ads Manager, LinkedIn Ads).
- Ability to ideate meme marketing and trend-driven campaigns.
What We Offer
- Opportunity to work with a fast-growing SaaS brand.
- Creative freedom to experiment and implement new ideas.
- Collaborative, young, and energetic team culture.
- Growth opportunities as the company scales.
If you're passionate about social media, content, and digital storytelling, and want to help build the voice of India's 1st AI website builder, we'd love to hear from you.
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