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About Zingbus:
Founded in 2019, Zingbus is redefining intercity travel in India. Backed by top investors like Y Combinator, InfoEdge, and bp Ventures, we serve 300+ cities and 2.5Mn+ customers, aiming for sustainable, tech-driven growth in mobility.
Role Overview :
Zingbus is looking for a driven and detail-oriented Senior Executive Offline Marketing (Brand) to lead branding and marketing efforts across offline touchpoints. You'll be responsible for ensuring consistent brand execution across buses, lounges, uniforms, and on-ground activations in collaboration with vendors and internal teams.
Key Responsibilities:
- Ensure standardized branding across buses, terminals, uniforms, etc.
- Coordinate with vendors for branding material production and implementation
- Plan and execute offline campaigns – hoardings, bus stop branding, transit activations
- Collaborate with operations to maintain brand consistency across cities
- Track and optimize offline marketing effectiveness
Key Requirements:
- 3–4 years of experience in offline marketing, brand activation, or retail branding
- Strong vendor coordination and execution skills
- Hands-on experience in on-ground activations and audits
- Detail-oriented with strong project management abilities
