Post-Production Lead
1 week ago
Post-Production Lead (OAP + Library)
Habuild - On-site, Nagpur
About This Role
We're looking for someone to build Habuild's in-house post-production engine from the ground up.
This isn't just an editing role - you'll be our first Chief Editing Officer, setting up systems that can scalewhile getting your hands dirty with the actual work.
Here's what we need you to solve:
Library reutilization: We have years of live yoga sessions that need to become engaging YouTubecontent - both long-form videos and vertical shorts that actually perform.
OAP promos: When we run special sessions or themed weeks, we need trailers and teasers that get people excited and drive attendance.
You'll be both player and coach - editing the important pieces yourself while building a team and systems around you. We're looking for someone who thrives on creating repeatable processes that deliver consistent results.
Location: You'll work on-site in Nagpur, collaborating directly with Saurabh and the content team. This hands-on approach is crucial for the role.
Why This Matters
The Goldmine Opportunity: We have 5+ years of live yoga sessions sitting in our archives - content that originally helped thousands of people but is now just taking up storage space. Each session contains multiple teachable moments, breakthrough techniques, and genuine human stories that could help many more people if packaged properly. You'll be unlocking value that's already proven to work.
Understanding Our Audience: Our audience is 45+ and they consume content completely differently than most YouTube viewers. They prefer clear, readable captions over fancy graphics. They want to feel like they're on a journey with Saurabh, not being lectured to. Most content creators completely miss this - they make everything for 25-year-olds. You'll have the advantage of knowing exactly who you're creating for.
The Real Impact: This isn't just about making viral videos or hitting subscriber milestones. When you help someone discover the right 8-minute segment about knee pain relief, you're potentially changing their daily quality of life. Our content drives 80-90% of our growth through genuine referrals from people whose lives actually improved. That's the kind of work that matters.
The Platform We've Built: We've built a 2.5 million subscriber YouTube channel that functions like our own TV network. You'll be working with proven content and a proven audience - the creative challenge is unlocking value that's already there, not starting from zero.
What Success Looks Like
We keep our metrics simple and focused:
- Consistency: Ship 2 shorts per day and 2 long-form videos per week, hitting this cadence 90%+ of the time
- Performance: Improve our thumbnail click-through rate by at least 1.0 percentage point within 60-90 days
Everything else - how you structure workflows, what tools you use, how you manage quality - that's for you to define and execute.
Your Responsibilities
Content Creation & Strategy
- Edit key pieces yourself to set the quality and pacing standards
- Transform 60-75 minute live sessions into compelling 8-10 minute best-of compilations
- Create vertical shorts seconds) with strong hooks and clear captions for our 45+ audience
- Build a systematic approach: live session content selection editing thumbnails publishing
Team Building & Operations
- Hire and manage a 3-person team: offline editor, graphics/thumbnail designer, and motion animator
- Establish quality control processes, file naming conventions, subtitle workflows, and revision standards
- Create and maintain our trailer/teaser toolkit for promotional content
- Work closely with founders, showrunner, writers, and external partners
Performance Optimization
- Own thumbnail creation end-to-end, including A/B testing different variants
- Develop and maintain brand-consistent visual standards
- Monitor and optimize content performance metrics
Your First 90 Days
Month 1: Get oriented with our content library, define the production pipeline, start shipping at full cadence, and hire your graphics designer and animator.
Month 2: Bring on the offline editor, finalize our promotional content toolkit, and achieve 90%+ reliability in our publishing schedule.
Month 3: Sustain the production cadence, demonstrate measurable improvement in click-through rates, minimize rework, and document your processes in a comprehensive playbook.
You'll Be Great at This If You...
- Have strong editing skills with Premiere/After Effects/Photoshop or DaVinci Resolve/Fusion
- Understand YouTube mechanics - what makes thumbnails click, how to structure hooks, proper pacing for retention
- Can work fast without sacrificing quality
- Enjoy building systems and processes that scale
- Have experience hiring and coaching creative talent
- Understand how to make content accessible for older audiences (clear captions, readable text, appropriate pacing)
Interview Process
During our conversation, we'll discuss:
- Your approach to content editing for both long-form and short-form formats
- Your understanding of YouTube optimization and audience engagement
- How you design scalable systems and quality control processes
- Your experience with promotional content and toolkit development
- Your leadership style and team building approach
- Your ability to maintain consistent output while meeting performance goals
- We might ask you to walk us through specific examples from your past work, show us a system you've built that scaled production, or explain how you've improved key metrics like click-through rates or retention.
Compensation & Next Steps
This is a full-time, on-site position in Nagpur with competitive compensation including performance- based variables. We're looking to fill this role quickly for someone who can start immediately.
If this role resonates with you and you're excited about the opportunity to build something impactful, we'd love to have you complete our take-home assignment and schedule a conversation.
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