Digital Marketing Executive

4 days ago

Jayanagar Bengaluru Karnataka, India Merida Tech Minds Pvt Ltd Full time ₹ 1,80,000 - ₹ 3,60,000 per year

Job Summary:

We are seeking a highly motivated and creative Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our company's products and services. You will play a major role in enhancing brand awareness within the digital space and driving website traffic and lead generation.

Key Responsibilities:

  • Create , launch and manage paid campaigns on google ads and meta ads (facebook , Instagram etc)
  • Develop and manage digital marketing campaigns across various channels (SEO, SEM, email, social media, display advertising, etc.)
  • Manage and grow the company's social media presence (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.)
  • Optimize content for the website and social media platforms to improve engagement and search engine rankings
  • Plan and execute paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.)
  • Track and report on website traffic flow and performance (using tools like Google Analytics, Search Console, etc.)
  • Identify trends and insights, and optimize spend and performance based on data-driven insights
  • Collaborate with designers, developers, and content creators to ensure a cohesive brand message
  • Monitor competitor digital marketing strategies and industry trends
  • Handle email marketing campaigns including content creation, A/B testing, and performance tracking
  • Support the team with content creation (blogs, videos, infographics, etc.)

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field
  • 0–3 years of experience in digital marketing or a similar role
  • Strong understanding of current digital marketing concepts, strategy, and best practices
  • Hands-on experience with SEO, SEM, Google Ads, email marketing, and social media platforms
  • Familiarity with website analytics tools (e.g., Google Analytics, SEMrush)
  • Excellent communication and interpersonal skills
  • Creative thinker with strong problem-solving skills

Job Type: Full-time

Pay: ₹15, ₹30,000.00 per month

Work Location: In person

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