Senior Manager Marketing Operations

4 days ago

Gurgaon, Haryana, India Adidas Full time ₹ 20,00,000 - ₹ 25,00,000 per year

Sr Mgr Marketing Operations IND

Key Responsibilities:

  • Ensures awareness and adherence of India marketing team towards milestones, input and handover dates across all Global/EM/India milestones
  • Act as liaison between category teams, all other marketing functions and channels to implement integrated GTM strategies to drive operational alignment of all adidas marketing functions
  • Defines market specific processes, calendars in regard to sampling and GTM support within Global/EM framework
  • Manage the local sample budget planning, tracking sample delivery and local sample management with Category Management teams.
  • Be key business champion for ranging related systems and processes, improve utilization of ranging systems and reporting by acting as business champion including user training for relevant IT applications, in particular RMA/M3, DMT, ACS, SIT and SAP/AFS.
  • Work closely with IT and business to ensure that data and analysis is accurate and provided in a structured, user-friendly way to allow for efficient evaluation and decision making
  • Analyze, collect and summarize sales data to assist in the identification of opportunities and risks regarding future forecast/buys
  • Create / improve templates according to requirements of business (forecast, ranging, segmentation)
  • Provide strategic brand input and act as key brand interface to business development
  • Support director CTC to report performance across market, category, channel e.g. Pre-Buy, Buy analysis
  • Own the local GTM process and development calendar end to end
  • Lead the attributes team to deliver seasonal information

KPI's:

  • GTM (integrated one version of "go to market" process
  • Local development calendar
  • Adherence to defined timelines, completeness of content delivered
  • Sample management
  • Sell-in Customer Satisfaction
  • Data Ownership
  • Product Attributes

Key Relationships:

  • Local Brand & Channels
  • CTC and BUs
  • Finance
  • Demand Planning
  • IT
  • Supply Chain Management
  • Sourcing

Knowledge, Skills and Abilities:

  • Strong interpersonal skills (e.g. collaboration, creativity, confidence and facilitation)
  • Deep cross functional process knowledge
  • Superior analytical skills and problem-solving capabilities
  • Strategy – ability to provide input to and implement strategy.
  • Attention to detail and highly organized
  • Project/Process management skills
  • Strong business sense, influencing and presentation skills
  • Motivates employees and creates a high performing environment.

Requisite Education and Experience / Minimum Qualifications:

  • Bachelors / Masters in related field
  • 8 years equivalent professional experience, ideally in operations, sales/retail
  • Advanced user of MS Office suite of products
  • Fluent in written and spoken English is a must.
  • Passion for sports is a plus
Experience LevelSenior Level

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