Performance Marketing Consultant

2 days ago


Mumbai HO India Hindustan Unilever Limited Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Performance Marketing Consultant

PLEASE NOTE: This is a 1-year contractual/secondment role. Please apply only if this opportunity aligns with your career aspirations.

Job Title: Performance Marketing Consultant - Liquid IV, India

Work Location: Mumbai HQ, Contractual

Job Function: Beauty & Wellbeing, Marketing

About the Role:

Drive performance marketing excellence for India's most innovative hydration brand. You'll create high-converting creative assets at scale while optimizing campaigns across all digital channels to maximize growth and profitability.

Key Responsibilities:

  • Develop and execute high-performing creative assets across digital platforms
  • Optimize campaign performance through data-driven testing and iteration
  • Manage multi-channel performance marketing campaigns (paid social, search, programmatic)
  • Analyze performance metrics and implement optimization strategies
  • Collaborate with cross-functional teams to align marketing initiatives with business goals
  • Stay current with platform trends and emerging marketing opportunities

What We're Looking For:

  • 5 years in performance marketing with D2C brand experience
  • Proven track record of scaling campaigns and improving ROAS
  • Strong analytical skills with proficiency in marketing analytics tools
  • Creative mindset with understanding of consumer psychology
  • Experience with major advertising platforms (Meta, Google, Amazon)
  • Knowledge of Indian market dynamics and consumer behavior

Preferred Qualifications:

  • Health/wellness category experience
  • Understanding of attribution modeling and testing methodologies
  • Creative tool proficiency (Adobe Creative Suite, Figma)
Experience LevelMid Level

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