Head Admissions

4 days ago

Kolkata, West Bengal, India BandhanKonnagar Full time ₹ 15,00,000 - ₹ 25,00,000 per year

The Head Admissions & Outreach will lead the overall strategy, planning, and execution of student enrolment, school branding, and external engagement initiatives for Bandhan School. The role focuses on ensuring a steady pipeline of quality admissions through relationship-building, innovative outreach programs, and partnerships with the community and stakeholders.

Key Responsibilities:

  1. Admissions Strategy & Management

  2. Develop and implement annual admissions plans aligned with institutional goals.

  3. Oversee the entire admissions cycle—from inquiry to enrolment—ensuring a seamless and transparent process.
  4. Monitor and analyse enrolment data to forecast trends and adjust strategies accordingly.

  5. Ensure that admission practices reflect inclusivity and diversity in line with Bandhan's values.

  6. Outreach & Partnerships

  7. Build strong relationships with feeder schools, community leaders, NGOs, and corporates to enhance outreach.

  8. Design and execute school outreach campaigns, open houses, career fairs, and community engagement events.
  9. Collaborate with CSR, media, and communications teams to promote the school's brand story and social mission.

  10. Explore strategic partnerships for scholarships, exchange programs, and capacity building.

  11. Marketing & Communication

  12. Lead the development of promotional materials, digital campaigns, and storytelling initiatives to attract prospective families.

  13. Manage digital presence—website, social media, and public relations—to strengthen brand visibility.

  14. Oversee media interactions, press releases, and school representation at public events.

  15. Team Leadership & Coordination

  16. Lead, mentor, and motivate the admissions and outreach teams.

  17. Coordinate effectively with academic, administrative, and finance teams to ensure smooth onboarding of students.

  18. Prepare periodic MIS reports for management review and board presentations.

  19. Meeting admission target across all the schools

Qualifications & Experience:

  • Postgraduate degree in Marketing, Education Management, or related field.
  • 8-10 years of experience in admissions, outreach, or marketing, preferably in K–12 or CBSE institutions.
  • Proven track record of driving enrolment growth and brand engagement.
  • Strong communication, stakeholder management, and analytical skills.
  • Passion for education and alignment with Bandhan's mission of inclusive and quality learning.

Key Competencies:

  • Strategic thinking and execution excellence
  • Relationship and stakeholder management
  • Strong storytelling and communication abilities
  • Data-driven decision-making
  • Leadership and team development

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