Marketing Manager
6 days ago
Role & responsibilities
- Conceive and develop efficient, intuitive marketing strategies focused on music licensing, and brand awareness.
- Manage social media platforms by collaborating with the graphic design team to conceptualize, create, and schedule engaging creatives and videos tailored to brand campaigns and public engagement initiatives.
- Execute advertising and communication campaigns across social media platforms (Instagram, LinkedIn, YouTube), email marketing and promotional events.
- Conduct market research and analysis to evaluate industry trends, audience engagement, brand awareness and competition ventures.
- Monitor and report marketing campaign progress using analytics tools (Google Analytics, Meta Ads Manager), optimize creative assets and submit performance reports.
- Coordinate website updates, label additions, catalogue management and information flow between teams to ensure accurate and timely digital presence.
- Collaborate effectively with sales, design and business development teams for enhanced lead generation, campaign execution and cross-functional synergy.
- Ensure all campaigns and communications align with Novexs values, compliance standards and objectives in music copyright and anti-piracy areas.
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