Marketing Automation Specialist
6 days ago
Surge Global is a digital consultancy that leverages marketing, data, and technology to help businesses grow. As Sri Lanka's leading digital firm, we employ the best content, creative, design & engineering talent the country has to offer.
Embracing a culture of transparency and equality in the workplace, we've built an environment helping marketing and creative talent thrive. Our team looks at untangling multivariate problems with an open mind and the willingness to constantly test and learn.
We are committed in enabling remote-first work environment for our team members, where they are given ownership and autonomy over their location, with a focus on business impact
With our headquarters in Colombo Sri Lanka, we help scale startups to Fortune 500 companies across the United States, United Kingdom, Australia, and Sri Lanka.
We're on the lookout for a HubSpot Consultant to join our rapidly growing team. As a Marketing Automation Specialist with HubSpot expertise, you will provide customized consulting services to clients. You will be responsible for understanding and analyzing client requirements, executing marketing automation, inbound strategies, and implementation within the HubSpot platform.
Responsibilities:
- HubSpot Mastery: Utilize your extensive knowledge of HubSpot's Marketing Hub, Sales Hub, Service Hub, CMS Hub, and Operations Hub to develop and execute strategic plans for clients.
- Configuration and Customization: Configure HubSpot settings and customize workflows to align with our business processes and objectives.
- Data Management: Oversee data imports, exports, cleansing, and maintenance to ensure data accuracy and integrity within HubSpot.
- Automation: Create and manage email marketing campaigns, lead nurturing, and sales sequences to optimize lead generation and conversion.
- Reporting and Analytics: Generate and analyze HubSpot reports to measure the performance of marketing, sales, and customer service initiatives.
- Integration: Collaborate with developers and other teams to integrate HubSpot with other tools and systems used by the company.
- User Training and Support: Provide training and support to team members using HubSpot, ensuring they maximize its capabilities.
- Compliance: Ensure that all marketing activities comply with relevant data protection regulations, such as GDPR
- Continuous Improvement: Stay up-to-date with HubSpot updates, industry trends, and best practices to drive continuous improvement in our HubSpot strategies.
Requirements
- Minimum 3-4 years of work experience in the HubSpot space.
- Proficient knowledge & experience using HubSpot.
- HubSpot Certifications - Sales, Marketing, Service, Operations, and CMS Hubs
- Previous experience working on digital marketing strategies, channels, tactics, and projects
- Excellent communication skills, verbal and written.
- Ability to communicate the rationale behind your work to both internal and external stakeholders.
- Excellent time management skills.
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