Marketing Automation Specialist(Netcore Cloud)

6 days ago

Bengaluru India Talent Corner HR Services Pvt Ltd Full time

Job Description We are hiring for lab grown diamonds who is street-smart, highly resourceful, data-first executor who can own marketing automation, customer segmentation, Shopify management, and reporting dashboards end-to-end. Someone who understands both tech and marketing, can solve problems fast, and can drive results without needing hand-holding. This is a high-ownership role designed for someone who wants to grow fast, think like a business partner, and build systems that scale. Job role - Marketing Automation & E-commerce Data Specialist Location Bangalore Salary best for the candidate depending exp and interview performance 6-9 LPA Exp - 1-4 years. Marketing Automation & E-commerce Data Specialist Job Description We are looking for a street-smart, highly resourceful, data-first executor who can own marketing automation, customer segmentation, Shopify management, and reporting dashboards end-to-end. Someone who understands both tech and marketing, can solve problems fast, and can drive results without needing hand-holding. This is a high-ownership role designed for someone who wants to grow fast, think like a business partner, and build systems that scale. Key Responsibilities Marketing Automation (Netcore / CRM / Retention) Build & optimize automation journeys (welcome, abandoned cart, browse abandonment, post-purchase, feedback, win-back, loyalty, RFM). Execute email / SMS / WhatsApp / push workflows with performance mindset. Build smart customer segments from transaction + behaviour + lifecycle data. Manage audience hygiene: list growth, deliverability, segmentation depth. Data & Reporting Create & manage performance dashboards on Looker Studio / PowerBI / Excel. Funnel visibility: TOFU MOFU BOFU + Offline vs online impact. Track RFM cohorts, retention, repeat rate, CAC vs LTV, revenue share of automation. Weekly & Monthly reporting with insights + action recommendations. Shopify & Integrations Own backend workflows, tagging logic, automation triggers. Manage integrations: Netcore Shopify GA4 GTM EasyInsights, Hotjar/Clarity. Implement customer logic: lifecycle tags, product affinity tags, segmentation keys. Ensure tracking accuracy for all events. Execution + Ownership Collaborate with performance team, creative team & store ops to drive outcomes. Solve problems fast and suggest improvements proactively not just execute tasks. Required Skills 13 years in CRM / automation / e-com / data analytics. Strong hands-on with Netcore, or Klaviyo / MoEngage / WebEngage preferred. Advanced Excel / Google Sheets, Pivot Table, VLOOKUP/XLOOKUP, Query. Looker Studio / PowerBI reporting dashboards. Understanding of customer funnels, retention metrics, segmentation, CAC/LTV. Who You Are Street smart, problem solver, hustler mindset - understands business, not theory. Curious, analytical, fast learner. Loves dashboards, data, automation, and measurable results. Not afraid to experiment, test, and optimize.

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