Brand Manager/Sr. Manager
3 days ago
Brief Description of Duties/Job Description):
- Develop and implement the brand strategy to support the company's overall business objectives.
- Oversee and guide the creative development of all brand assets, including logos, website, advertising, social media, etc. and ensure that all communication is error-free.
- Collaborate with marketing, sales, and product teams to ensure cohesive brand messaging and positioning.
- Monitor market trends, competitor activity, and customer insights to identify opportunities to enhance the brand by implementing best GTM strategies.
- Measure and report on brand health metrics, such as awareness, perception, and loyalty.
- Manage the brand budget and optimize marketing spend to drive the best return on investment.
- Train and educate internal teams on brand guidelines and best practices.
-Stay up-to-date on industry trends and emerging best practices in branding and marketing.
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Sr Manager
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