National Modern Trade Account Manager

6 days ago

Delhi NCR, India Rainbow Creative Full time ₹ 6,00,000 - ₹ 18,00,000 per year

About the Role

We are seeking a results-driven National Account Manager to lead Modern Trade and Wholesale expansion for our Stationary business.

The ideal candidate will focus on driving and expanding our partner network and ensuring strong Primary sales performance through both modern trade and wholesale channels.

Key Responsibilities

  • Modern Trade Execution & Growth
  • Manage business plans with key modern trade partners
  • Identify and onboard new modern trade partners and Stationary retail chains to drive category reach.
  • Ensure best-in-class execution of planograms, promotions and visibility at the store level.
  • Monitor in-store performance and coordinate timely replenishments and display rollouts.

Wholesale Channel Development

  • Handle regional and national wholesale accounts and distributors for the Stationary category.
  • Strengthen partnerships to ensure availability, visibility and timely supply.
  • Expand the wholesale network into new territories and cities.
  • Track and analyze secondary sales performance and distributor ROI.

Operational & Cross-Functional Management

  • Coordinate with supply chain, marketing, and finance for smooth operational flow.
  • Implement promotional campaigns, new launches and visibility initiatives.

Market Expansion & Insights

  • Map emerging Stationary markets and identify new retail/wholesale opportunities.
  • Keep track of competitor activities, pricing and trends to recommend action plans.

Key Competencies

  • Sales Execution & Operational Excellence
  • Partner & Channel Development
  • Analytical Thinking & Problem Solving
  • Communication & Negotiation Skills
  • Market Expansion Mindset

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