Lead Generation Specialist

14 hours ago

Delhi NCR, India Acclivity Software Full time US$ 90,000 - US$ 1,20,000 per year

Role & responsibilities

  1. Prospect and identify potential clients through various channels, including networking, cold outreach, email campaigns, social media, online research, and other lead generation activities.

  2. Develop and maintain a consistent pipeline of leads through networking, cold outreach, and lead generation activities.

  3. Follow up on leads generated from marketing campaigns

  4. Outbound prospecting efforts to schedule qualified sales demos.

  5. Collaborate with the sales and marketing teams to develop targeted campaigns and messaging to attract and convert leads, aimed at driving pipeline growth and achieving sales targets.

  6. Utilize sales enablement tools and technologies to track lead interactions, manage prospecting activities, and maintain accurate records in CRM systems.

  7. Stay updated on industry trends, competitor activities, and market dynamics to capitalize on new business opportunities.

Preferred candidate profile

  • Minimum of 2 years of experience in lead generation or related roles, in the IT services industry
  • Proficiency with LinkedIn Sales Navigator and other ABM tools.
  • Strong understanding of social media platforms, especially Meta (Facebook, Instagram, WhatsApp).
  • Results-driven with a track record of meeting or exceeding lead generation targets and goals.
  • Familiarity with CRM tools and lead management systems is a plus.
  • Bachelors degree in Technology, Business Administration, Marketing, or a related field is preferred.

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