Assistant Brand Manager

1 day ago


Mumbai, Maharashtra, India Watches Of Switzerland Full time ₹ 12,00,000 - ₹ 24,00,000 per year

Job Summary:

We are seeking a dynamic and driven Assistant Brand Manager to support the development, implementation, and execution of brand strategies across our 28 points of sale. This role will play a key part in building brand revenue and driving retail performance.

Key Responsibilities:

  • Develop strategies to maximise sales and revenue.
  • Ensuring consistent execution of operational procedures, brand standards and company policies across business.
  • Manage and overlook day-to-day operations and ensure all points of sale are operating smoothly.
  • Ensure co-ordination between sales team and the management.
  • Keep a close eye on budgeting to increase profit while reducing costs.
  • Analyse business, while identifying opportunities for business growth and expansion.
  • Assist in developing and executing FOC marketing plans for stores located within mall premises.
  • Work closely with retail teams and visual merchandising to ensure brand consistency in-store.
  • Conduct competitive analysis, shopper insights, and retail trends.
  • Conducting regular store visits to assess key performance indicators for each store.
  • Monitor employee and team performance, offering feedback and training for improvement.
  • Oversee staffing plans and recruitment.
  • Stay updated on market trends and best practices across global retail.
  • Monitoring and analysing sales data to identify trends and areas for improvement.
  • Conduct performance reviews and implement action plans to address underperforming stores.
  • Ensuring proper maintenance and upkeep of all stores.
  • Acting as a strong point of contact between front end and management.
  • Communicating company goals, strategies and initiatives to store teams.
  • Ensuring compliance with all regulations and company policies.

Qualifications & Skills:

  • Bachelors degree in any field. MBA is a plus.
  • 5-7 years of experience in brand management or related roles (preferably in retail or consumer goods).
  • Strong analytical, brand management and people management skills.
  • Proficiency in Microsoft Office Suite
  • Excellent communication and interpersonal skills.
  • Result driven attitude
  • Creative thinker with a strong understanding of branding and retail dynamics.


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