Lead Generation Executive

3 days ago

Coimbatore, Tamil Nadu, India Strategy Partners Full time ₹ 2,00,000 - ₹ 2,40,000 per year

A Lead Generation Executive is responsible for identifying, qualifying, and nurturing potential business leads to build the sales pipeline and support organizational growth. The role focuses on researching target markets, reaching out to prospects through multiple channels, qualifying leads for the sales team, and maintaining accurate records of lead interactions.

Key Responsibilities:

  • Research and identify potential customers through online research, databases, social media, and networking.
  • Initiate contact with prospects via phone calls, emails, and social outreach to qualify interest and fit.
  • Build and maintain a database of leads for future engagement.
  • Qualify leads using defined criteria and set up appointments or meetings for the sales team.
  • Collaborate with marketing to optimize campaigns and strategies for better lead quality.
  • Analyze and report on lead generation metrics, such as conversion rates and ROI.
  • Stay updated on industry trends and best practices for lead generation.
  • Provide exceptional customer service and nurture ongoing relationships with prospects.

Required Skills & Qualifications:

  • Excellent verbal and written communication skills.
  • Strong research, analytical, and data management abilities.
  • Strong organizational and time management skills; ability to work independently and meet targets.
  • Bachelor's degree in Business Administration, Marketing, or a related field preferred.
  • Proven track record in lead generation, sales, or marketing roles.
  • Ability to work well under pressure and meet lead generation KPIs.

Reporting Line:

  • Reports to the Marketing Manager

Job Types: Full-time, Permanent

Pay: ₹10, ₹20,000.00 per month

Benefits:

  • Paid sick time
  • Work from home

Work Location: Remote

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