Ecommerce Manager
4 hours ago
Manager - Ecommerce
About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.Reporting of the role :- Reporting: Ecommerce - Account Leader 3 best things about the job:- Opportunity to work with one of the fastest growing industries in India - Indian e-commerce market is expected to reach $120 billion by 2026 from as low of $38 billion in 2021
- It will foster your entrepreneurship skills – One of the unique divisions within the ecosystem which will foster your entrepreneurship skills by providing unlimited opportunities to build & run ecommerce business
- Opportunity to work with some of the biggest brands across industries
In this role, your goals will be:
In three months:
- Liaises with UL SPOC to design and execute Monthly Plans across ecommerce platforms.
- Leads and manages all operations E2E to ensure smooth execution of Search campaigns.
- In six months:
- Complete understanding of Search ads on platform. Demonstrates expertise in navigating ad account dashboards to deploy and manage campaigns.
- Manages ad budgets effectively to allocate resources efficiently across campaigns and placements.
- Monitors and optimizes campaigns & spend performance to deliver business goals.
- Conducts comprehensive keyword analysis to identify relevant search terms and refines campaign based on performance data and trends.
- Sound understanding of bid optimization and automation tools to drive bidding strategies.
- Undertakes campaign analysis to deliver findings and recommendations. Dissects data at all levels to deliver actionable insights driving performance efficiency.
- Leads review for assigned set of accounts to share Weekly/ Monthly performance with UL.
- Liaises with Ecommerce platform SPOC to understand best practices and benchmarks.
- Responsible for performance reporting and prepares reports as needed.
- Entrepreneurial mindset with a willingness to go the extra mile to deliver results
- Strong project management and planning skills, with the ability to conceive strategy and drive execution in a fast-paced environment.
- Go-getter and self-starter attitude.
- Problem solving and strong analytical skills. Ability to interpret data to drive actionable insights and decisions.
- Ability to work effectively within a fast paced, complex matrix and changing environment.
- Proficient in Excel.
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