Digital Marketing Specialist

5 days ago

Palarivattom Kochi Kerala, India Futura Fortune academia Full time ₹ 1,80,000 - ₹ 3,00,000 per year
  • Campaign Management: Plan and execute all digital marketing, including SEO/SEM, email, social media, and display advertising campaigns.
  • Content Strategy: Collaborate with the content team to create engaging and relevant digital content (e.g., website copy, blog posts, social media updates).
  • Social Media: Design, build, and maintain our social media presence across all relevant platforms.
  • SEO/SEM: Conduct keyword research and implement SEO best practices to increase organic search rankings and website traffic. Manage and optimize paid advertising campaigns (PPC/SEM) on platforms like Google Ads and social media.
  • Email Marketing: Develop and manage email marketing campaigns, including list segmentation, A/B testing, and performance analysis.
  • Analytics and Reporting: Measure and report performance of all digital marketing campaigns against goals (ROI and KPIs) using tools like Google Analytics.
  • Conversion Optimization: Identify trends and insights, and optimize spend and performance based on data. Plan, execute, and measure experiments and conversion tests (A/B testing).
  • Collaboration: Collaborate with internal teams (e.g., product, sales, design) to create landing pages and optimize user experience.
  • Market Awareness: Stay up-to-date with the latest digital marketing trends and technologies, and recommend new strategies.
  • Budget Management: Contribute to the development and monitoring of campaign budgets.

Job Type: Full-time

Pay: ₹15, ₹25,000.00 per month

Work Location: In person

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