Digital Marketing Executive

2 weeks ago

Greater Bengaluru Area, India Zolo Full time ₹ 9,00,000 - ₹ 12,00,000 per year

We're looking for a digital marketing strategist who knows the old rules - but plays by the new ones.

Performance marketing has changed. Search is shifting, social is evolving, and AI is rewriting the playbook every day. If you're someone who thrives in this chaos - who learns fast, moves faster, and isn't afraid to throw out the rulebook when the rules stop working - we want to talk.

This isn't about managing a few Google Ads and hoping for leads. This is about crafting smart strategy, obsessing over creatives, and using every tool (especially AI) at your disposal to drive real, meaningful growth. We're not here to play safe. We're here to play smart - and play big.

About Zolo

We're building a world where hospitality doesn't just live in hotels - it lives in every interaction. Every day, we serve over 50,000 customers across homes, hostels, and hotels. We don't take that lightly.

We believe in caring deeply, working smart, staying humble, and bleeding blue (you'll get what that means soon enough). We're building something that matters - and we want someone who shares that DNA.

Who you are

  • Performance-native
    . You've run Google Ads, Meta campaigns, and tracked CACs like your life depends on it. You know the platforms. You know what moves the needle.
  • Analytical with taste
    . GA4, Google Search Console, ASO - these aren't just tools to you, they're extensions of your instincts. You know how to read data and how to act on it.
  • Creative strategist.
    You love big-picture thinking, but you're not afraid to get into the trenches and rewrite a bad ad headline yourself. You know good copy from great, and you're not scared to test 10 variations just to find the one that clicks.
  • AI-native.
    ChatGPT, Claude, Perplexity, Midjourney - you treat AI like a second brain. It doesn't do the work for you, it makes you 10x faster and sharper.
  • Customer-obsessed.
    You think like a user. You write for real humans. You build journeys, not just ads.
  • 2–3 years in the game.
    You've either been at a fast-paced startup, a marketing agency, or anywhere you've had to juggle strategy, execution, and optimization - all at once.

What you'll do

  • Plan and run campaigns across
    Google Ads, Meta Ads,
    and
    app stores.
    Track, tweak, and scale.
  • Dive deep into
    GA4, Search Console,
    and
    ASO dashboards
    to find opportunities others miss.
  • Use
    AI tools
    for copy, audience insights, creative brainstorming, and campaign refinement.
  • Co-create strategy with our leadership team - and then bring it to life with speed and flair.
  • Optimize for performance -
    CPCs, CTRs, CACs, ROAS,
    and whatever acronym tomorrow throws at us.

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