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Area Sales Manager

2 weeks ago


Shillong, Meghalaya, India The BIG Advantage Full time ₹ 15,00,000 - ₹ 18,00,000 per year

Job Title:
Area Sales Manager – Cement Industry

Location:
[Shillong (Covering entire Meghalaya except Garo Hills)]

Job Type:
Full-Time

Key Responsibilities

  • Sales & Revenue Targets

  • Achieve monthly, quarterly, and annual sales targets for cement products.

  • Drive revenue growth through strategic planning and execution.

  • Dealer & Channel Management

  • Manage existing dealer network and onboard new dealers in untapped markets.

  • Ensure dealer satisfaction and maintain a minimum 90% active dealer ratio.

  • Market Development

  • Conduct market mapping and potential assessments to identify growth opportunities.

  • Sustain and increase market share in the assigned territory.

  • Team Leadership

  • Lead and motivate a team of sales executives and customer care officers.

  • Conduct regular performance reviews and coaching sessions.

  • Customer Relationship Management

  • Build and maintain strong relationships with key trade and non-trade customers.

  • Resolve service-related issues proactively and ensure high customer satisfaction.

  • Promotional Activities

  • Execute promotional campaigns such as mason meets, wall paintings, dealer boards, and engineer meets.

  • Enhance brand visibility and equity in the region.

  • Reporting & Analysis

  • Submit weekly market reports and competitor analysis.

  • Provide insights to senior management for strategic decision-making.

Qualifications & Experience

  • Bachelor's degree in Business or Marketing.
  • 10+ years in Cement or Building Material industry. Preferably who can understand & speak Khasi.
  • Proven track record in sales leadership and territory management.

Skills Required

  • Strong understanding of cement industry dynamics and customer behavior.
  • Excellent negotiation, communication, and interpersonal skills.
  • Analytical mindset with ability to interpret market trends.
  • Proficiency in CRM tools and Microsoft Office Suite.
  • High ethical standards and accountability.

Pay : CTC 12LAKH - 15 LAKH
Skills: sales,customer,leadership,skills,cement,promotional