Category Manager(Merchandising)-Leading Retail Company-Gurugram

7 days ago

Gurgaon, Haryana, India Vsquare Consultants Full time ₹ 20,00,000 - ₹ 25,00,000 per year

Responsible for driving category growth and profitability through effective assortment planning, pricing, and promotional strategies. Manages Brand P&L, builds strong Brand/Vendor Relationships, and leads Onboarding Of New Brands. Oversees product lifecycle, ensures optimal inventory and merchandising execution, and collaborates cross-functionally with supply chain, marketing, finance, and operations. Uses data insights and market trends to deliver sales, margin, and customer satisfaction targets.

Key Responsibilities:

1.Category Strategy & Planning:

  • Develop and execute category strategies aligned with overall business goals and customer needs.
  • Conduct market analysis, trend spotting, and competitor benchmarking to identify opportunities.
  • Define assortment strategies (breadth, depth, product mix) to maximize sales, profit, and customer experience.
  • Collaborate with marketing and supply chain to align promotions and availability.

2.Assortment & Product Lifecycle:

  • Select and curate product ranges to meet customer demand and profitability targets.
  • Oversee product lifecycle management from new product introduction to end-of-life decisions.
  • Ensure balance between core, seasonal, and innovative product lines.
  • Monitor performance of SKUs and recommend rationalization where needed.

3.Vendor & Supplier Management:

  • Build and maintain strong relationships with vendors and suppliers.
  • Negotiate costs, terms, and service-level agreements to optimize

    margins.
  • Work with suppliers to co-create promotions, exclusive launches,

    and marketing campaigns.
  • Manage supplier performance, compliance, and quality standards.

4.Pricing, Promotion & Profitability:

  • Develop pricing strategies that balance competitiveness, margin, and brand positioning.

  • Collaborate with marketing teams to design promotional plans (campaigns, discounts, bundles).

  • Track category performance against sales, margin, and profitability targets.

  • Analyze ROI of promotions and adjust strategies accordingly.

5.Data Analytics & Insights:

  • Use sales data, market research, and customer insights to guide decision-making.
  • Monitor category KPIs (sell-through, GMROI, margin %, inventory turnover).
  • Identify gaps in assortment, pricing, or supply chain and recommend corrective actions.
  • Provide regular performance reports to senior management.
  • Manage full brand/category P&L, ensuring delivery of sales, margin,

    and profitability targets.
  • Build and maintain strong relationships with vendors and brand

    partners.
  • Lead brand onboarding process including due diligence, contract

    negotiation, and commercial terms setup.

6.Cross-functional Collaboration:

  • Partner with supply chain on demand planning, inventory management, and replenishment.
  • Work with store operations/e-commerce teams to ensure effective product placement and presentation.
  • Collaborate with marketing on campaigns, merchandising guidelines, and category storytelling.
  • Align with finance on forecasting, budgeting, and margin targets. 7.Customer-Centric Merchandising:
  • Continuously assess customer needs and feedback to refine assortment and merchandising approach.
  • Implement visual merchandising guidelines to enhance in-store and online shopping experience.
  • Drive innovation in category offerings to stay relevant and competitive.

Key Skills & Competencies

• Strong commercial & P&L management skills

• Expertise in category planning & assortment management
• Brand/vendor management & negotiation skills

• Analytical, data-driven decision-making

• Excellent collaboration & communication

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