Search Engine Optimization

1 week ago

Mumbai Metropolitan Region, India Content-Whale Full time ₹ 15,00,000 - ₹ 28,00,000 per year

Key Responsibilities

  • Conduct in-depth market research to understand industry trends, target audience preferences, and the competitive landscape.
  • Define content goals, messaging, and tone of voice for various platforms and channels.
  • Develop and execute content strategies that align with business objectives and target audience needs.
  • Create and maintain content calendars, overseeing the production and distribution of high-quality, SEO-optimized content.
  • Collaborate with cross-functional teams to ensure brand messaging and cohesive content experiences.
  • Perform content audits and provide recommendations for optimizing content performance.
  • Monitor content performance metrics, analyze data, and use insights to refine strategies.
  • Stay updated with emerging SEO trends, techniques, and best practices.
  • Proficient in using SEO tools such as Google Analytics, Google Search Console, and Semrush to track keyword rankings, grow organic traffic consistently, and enhance backlink profiles.
  • Generate actionable SEO reports and make data-driven recommendations.
  • Keep abreast of search engine algorithm updates and adjust strategies accordingly.
  • Conduct keyword research to identify high-potential keywords and create content around them.
  • Stay informed about competitors' SEO strategies and recommend competitive actions.
  • Provide guidance on on-page and off-page SEO best practices.
  • Collaborate with the web development team to ensure technical SEO optimization.
  • Assist in the creation of visually engaging presentations for SEO-related initiatives.

About Company: Content-Whale is a Mumbai-based content development company led by a team of passionate young professionals and editors dedicated to serving our clients. What sets us apart is our commitment to allowing employees the flexibility to work outside traditional office hours and premises, which enhances our efficiency and speed of delivery.

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