Search Engine Optimization Executive

5 days ago


KolkataCalcutta Region, India Bechildagain Full time ₹ 2,00,000 - ₹ 6,00,000 per year

We are seeking a results-driven SEO Specialist to join our team. The ideal candidate will be responsible for developing and implementing effective search engine optimization strategies to increase organic traffic, improve rankings, and enhance overall visibility of our website across search engines.

Key Responsibilities:

Conduct keyword research and analysis to identify opportunities for content optimization.

Develop and execute on-page and off-page SEO strategies to improve search engine rankings.

Optimize website content, landing pages, blogs, and product descriptions according to SEO best practices.

Monitor, analyze, and report on website performance using SEO tools (e.g., Google Analytics, Search Console, SEMrush, Ahrefs, etc.).

Build high-quality backlinks and manage outreach campaigns.

Stay updated with the latest search engine algorithms, trends, and SEO techniques.

Collaborate with content writers, developers, and marketing team to ensure SEO goals are met.

Perform technical SEO audits and recommend improvements for site structure, page speed, and mobile optimization.

Qualifications & Skills

Proven experience as an SEO Specialist or similar role.

Strong understanding of search engine algorithms and ranking factors.

Hands-on experience with SEO tools such as Google Analytics, SEMrush, Ahrefs, Moz, Screaming Frog, etc.

Knowledge of on-page, off-page, and technical SEO.

Familiarity with HTML, CSS, and basic website architecture.

Excellent analytical, organizational, and communication skills.

Ability to work independently and as part of a team.

Preferred

Experience with WordPress, Shopify, or other CMS platforms.

Understanding of content marketing and social media integration.

Basic knowledge of PPC/Google Ads



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