SEO Executive

2 days ago


Patna, Bihar, India DgCrux Technology Full time ₹ 4,50,000 - ₹ 9,00,000 per year

About the Role

We are looking for a results-driven
SEO Executive
to develop, implement, and manage SEO strategies that improve organic visibility, traffic, and search rankings across major search engines. The ideal candidate should have hands-on experience in on-page, off-page, and technical SEO along with strong analytical and reporting skills.

Key Responsibilities
On-Page SEO

  • Perform keyword research using tools like Google Keyword Planner, SEMrush, Ahrefs, etc.
  • Optimize website content, meta tags, headings, alt text, and URLs.
  • Improve website structure, internal linking, and user experience (UX).
  • Conduct SEO audits and fix on-page issues.

Off-Page SEO

  • Develop high-quality backlink strategies.
  • Perform link-building activities (guest posts, outreach, classifieds, bookmarking, etc.).
  • Maintain healthy domain authority and reduce spam backlinks.

Technical SEO

  • Monitor website performance and loading speed.
  • Ensure proper indexing and crawling through Google Search Console.
  • Fix technical issues such as broken links, redirects, schema errors, sitemap issues, etc.

Content Optimization

  • Work with content writers to optimize blogs, landing pages, and website content.
  • Implement SEO best practices to improve content reach.

Analytics & Reporting

  • Track keyword ranking, website traffic, and performance metrics.
  • Generate weekly/monthly SEO reports.
  • Analyze data to make data-driven decisions for SEO improvements.

Required Skills

  • Strong understanding of search engine algorithms and ranking factors.
  • Knowledge of SEO tools: Google Analytics, Search Console, Ahrefs, SEMrush, Moz, Screaming Frog.
  • Familiarity with HTML, CSS, WordPress (preferred).
  • Excellent analytical and problem-solving skills.
  • Ability to work independently and meet deadlines.

Qualifications

  • Bachelor's degree in Marketing, IT, Computer Science, or related field.
  • 1–3 years of hands-on SEO experience.
  • Google Analytics / HubSpot / SEMrush certification is a plus.

Key Performance Indicators (KPIs)

  • Increase in organic traffic.
  • Improvement in keyword rankings.
  • Growth in quality backlinks.
  • Overall domain authority improvement.
  • Leads/Conversions through organic channels.


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