Techno Marketing Manager
2 weeks ago
Company Overview
Pearl Insurance Broker is an India-based company specializing in Insurance and Risk Management. From risk identification and assessment to implementing risk improvement strategies and securing comprehensive coverages with competitive terms. Ensuring seamless claim servicing throughout the process.
Major Responsibilities
This multifaceted role requires a strategic acumen in lead generation and client relationship management, complemented by a robust understanding of insurance underwriting protocols and placement methodologies. The incumbent will play a pivotal role in accelerating business growth through data-driven marketing initiatives, portfolio optimization via cross-selling, and effective negotiation with insurers to secure competitive and comprehensive coverage solutions.
Lead Generation & Strategic Outreach
- Design and execute targeted marketing campaigns to attract new clients across sectors.
- Procure new business by identifying and pursuing market opportunities, partnerships, and collaborations.
Cross-Selling & Portfolio expansion
- Develop and implement strategies to cross-sell insurance products to existing clients & SMEs, maximizing revenue and customer retention.
- Identify and target potential clients to expand our customer base through various sales strategies and networking opportunities.
- Foster strong relationships with clients to understand their needs and provide tailored insurance solutions.
Reporting & Compliance
- Track and analyse sales performance metrics, providing regular reports to senior management.
- Stay updated on the latest insurance products and services to effectively train and inform the sales team.
- Ensure all sales activities are compliant with industry regulations and company policies.
Qualification & Skills
- Bachelor's degree in Business Administration, Marketing or a related field. MBA is a plus.
- Proven experience as a SME sales, associate or manager in Insurance sector.
- Broker Qualified Person, with updated and renewed certificate (preferred).
- Strong communication & negotiation skills and familiarity with sourcing best practices.
- Strong analytical and strategic thinking abilities.
- Ability to work independently and make informed decisions.
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