Performance Marketing Specialist

1 day ago

Delhi, Delhi, India Crepdog Crew Full time

Position:
Performance Marketing Specialist

Location:
Delhi

Employment Type:
Full-Time

About the Company:

Crepdog Crew is India's biggest marketplace for streetwear and sneakers. You can visit our online marketplace, , or our store, CDC Experience in New Delhi & Mumbai. Crepdog Crew is more than just a marketplace; it's a community. The brand is dedicated to redefining streetwear culture in India and providing an exceptional shopping experience. Join Crepdog Crew on its journey and become part of the Crew today.

Key Responsibilities:

  • Meta Ads Campaign Management:
    Plan, create, and execute advertising campaigns on Meta platforms (Facebook, Instagram).
  • Performance Analysis:
    Monitor and analyze campaign performance to optimize and improve ROI using various metrics and insights.
  • Audience Targeting:
    Develop and implement strategies to effectively reach the desired demographic and maximize campaign impact.
  • Ad Creative:
    Work with the creative team to develop compelling ad creatives that resonate with the target audience. Budget Management: Efficiently manage and allocate advertising budgets to ensure optimal spend and maximum returns.
  • Competition Analysis:
    Regularly monitor competitor websites and keep the team updated on their advertising messages, sales, and price competitiveness.
  • Reporting:
    Generate detailed reports on campaign performance, providing insights and recommendations for future campaigns.
  • Trend Analysis:
    Stay updated with the latest trends and best practices in Meta Ads and digital marketing to continuously enhance campaign performance.

Qualifications:

  • Experience:
    At least 2 to 4 years of hands-on experience in managing Meta Ads (Facebook, Instagram) campaigns.
  • Skills:
    Proficiency in Meta Ads Manager, strong analytical skills, and the ability to interpret data and generate actionable insights.
  • Creativity:
    Ability to create compelling and engaging ad creatives.
  • Communication:
    Excellent written and verbal communication skills.

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