Digital Marketing and E-commerce Specialist
4 days ago
We are looking for a highly skilled Manager, Owned Content – Amazon to lead the development and execution of our Amazon 360 Organic Strategic Plan for the PH and NAR regions. This role requires strong expertise in Amazon content management, SEO, digital shelf strategy, and cross-functional collaboration. You will partner with global, regional, and agency teams to elevate brand presence and drive consumer engagement across Amazon and owned digital properties.
--- Key Responsibilities Amazon Content Strategy & Execution Lead and own the PH NAR Amazon 360 Organic Strategic Plan, managing relationships with the Integrated Agency Team, Amazon Ads, Amazon Sales, and external partners. Oversee content strategy and execution across all Amazon eCommerce properties, ensuring alignment with customer, category, and brand priorities. Manage Amazon Brand Stores (US & CA), including ASIN refreshes, layout improvements, and creation of new pages. Recommend and develop new content to enhance brand advocacy, product education, and customer engagement, informed by industry trends and competitive insights. Partner with the agency to build and execute a Digital Shelf Plan, covering: SEO-optimized product titles and copy Above-the-Fold (ATF) and Below-the-Fold (BTF) content Premium A+ and enriched content Amazon Brand Store updates Collaborate with Brand and Creative teams to drive eCommerce content strategy across all categories. Act as Subject Matter Expert between Amazon Lead and Retail Leads, delivering performance marketing insights and reporting. Work with agency and creative teams to A/B test assets across .com and .ca to maximize conversion.
Job Type: Full-time
Pay: ₹45, ₹50,000.00 per month
Benefits:
- Cell phone reimbursement
- Leave encashment
- Paid time off
- Work from home
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