Digital Marketing Head

2 days ago

Thiruvananthapuram, Kerala, India EDUBEX Full time ₹ 4,80,000 - ₹ 7,20,000 per year

We are a fast-growing EdTech company committed to delivering innovative learning solutions that empower learners globally. To accelerate our digital presence and lead our marketing initiatives, we are looking for an experienced and strategic Digital Marketing Head to join our leadership team.

Key Responsibilities

  • Develop and execute a comprehensive digital marketing strategy aligned with business objectives.
  • Lead and manage campaigns across SEO, SEM, social media, email, and performance marketing channels.
  • Drive brand visibility, lead generation, and customer acquisition through innovative campaigns.
  • Oversee marketing analytics, ROI measurement, and data-driven decision-making.
  • Collaborate with Sales, Academics, and Product teams to ensure cohesive branding and messaging.
  • Build, mentor, and lead a high-performing digital marketing team.
  • Manage marketing budgets and optimize spends for maximum impact.
  • Stay updated with emerging digital marketing trends, tools, and best practices, especially within the EdTech sector.

Desired Candidate Profile

  • 8–10 years of proven experience in Digital Marketing with at least 3+ years in a leadership role.
  • Strong preference for candidates with prior EdTech industry experience.
  • Expertise in SEO, SEM, PPC, Content Marketing, Social Media Marketing, and Marketing Automation.
  • Solid understanding of performance metrics, data analytics, and growth marketing.
  • Excellent leadership, communication, and strategic thinking skills.
  • Ability to drive measurable outcomes and business growth.

What We Offer

  • Competitive salary package with performance-based incentives.
  • Opportunity to lead digital growth in a rapidly expanding EdTech organization.
  • Collaborative and dynamic work environment.
  • Career growth and leadership opportunities.

Connect with employer_

Job Type: Full-time

Pay: ₹40, ₹60,000.00 per month

Benefits:

  • Work from home

Work Location: Remote

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