Marketing Automation
7 hours ago
Role Summary:
This role will be responsible for executing marketing automation campaigns and implementing SEO initiatives to drive growth and engagement. This includes managing end-to-end campaign setup, execution, performance reporting, and collaborating with creative teams to ensure timely delivery of marketing assets and collateral.
Key Responsibilities
- Set up and run campaigns using MoEngage / Clevertap, Gupshup, email builders, and AppsFlyer.
- Execute push notifications, email, in-app, WhatsApp and SMS campaigns targeting engagement and retention.
- Collaborate with data teams for audience segmentation and targeting.
- Coordinate with creative teams to prepare and deliver marketing assets.
- Monitor SEO via Google Search Console; fix errors, update keywords, and manage backlinks.
- Publish and optimize blog content in English and Arabic for SEO.
- Upload and manage product images and descriptions on owned channels such as website and app; coordinate approvals.
- Prepare daily and monthly reports on campaign performance and conversions.
Skills & Experience
- Proficient with MoEngage, Clevertap, Gupshup, Email tools, and AppsFlyer deep linking.
- Working knowledge of SEO practices.
- Experienced in campaign reporting and analytics.
- Strong communication and coordination skills.
- Detail-oriented with the ability to manage multiple tasks efficiently.
Job Types: Full-time, Permanent
Pay: ₹1,000, ₹1,300,000.00 per year
Benefits:
- Work from home
Work Location: In person
Expected Start Date: 20/11/2025
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