Brand Coordinator

3 days ago

Erode, Tamil Nadu, India Label Hay Clothing Private Limited Full time ₹ 10,000 - ₹ 15,000 per year

ONLY FEMALE CANDIDATES

We are looking for a dynamic and creative Brand Coordinator to act as a bridge between the Social Media team and E-commerce platforms. The role involves managing brand presence across online channels, coordinating new launches, planning photoshoots, and ensuring smooth execution of campaigns. The ideal candidate should be proactive, detail-oriented, and open to travel when required.

Key Responsibilities:

Act as the link between the Social Media team and E-commerce team to align brand messaging, campaigns, and promotions.

Coordinate and execute new product launches across social media and e-commerce platforms.

Assist in photoshoot planning – from concept to execution (styling, coordination with photographers, models, and vendors).

Ensure timely uploading of creatives, banners, and content for both e-commerce and social media platforms.

Track performance of campaigns and provide inputs to improve engagement and sales.

Support in brand collaborations, influencer tie-ups, and digital campaigns.

Maintain strong coordination with internal teams (marketing, design, sales) and external partners (photographers, agencies, vendors).

Stay updated with latest digital marketing trends and competitor activities.

Travel as required for shoots, launches, and brand activities.

Requirements:

Bachelor's degree

1–2 years of experience in brand coordination, e-commerce, or social media marketing (fashion/lifestyle industry preferred).

Strong communication and organizational skills.

Basic knowledge of digital marketing tools & e-commerce platforms.

Creative mindset with attention to detail.

Open to travel and flexible with work timings during campaigns/launches.

Job Type: Full-time

Pay: ₹10, ₹15,000.00 per month

Application Question(s):

  • What is your expected salary?

Education:

  • Bachelor's (Required)

Experience:

  • Branding: 1 year (Required)

Work Location: In person

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