
list
2 weeks ago
Job Title: Salesforce Marketing Cloud (SFMC) Developer
Location: Hyderabad
Work Hours: 3:00 PM to 12:00 AM
Experience: 4+ years of experience in Salesforce Marketing Cloud development, including email marketing, automation, and CRM integration.
Job Summary:
Quadrantech is looking for a skilled Salesforce Marketing Cloud Developer to join our team and drive the development of marketing automation solutions on the Salesforce platform. The ideal candidate will have a strong background in Salesforce Marketing Cloud (SFMC), AMPscript, data management, and marketing automation. You will work closely with cross-functional teams to implement, maintain, and optimize email marketing and automated campaigns for our U.S.-based clients.
Key Responsibilities:
- Develop and maintain marketing automation solutions in Salesforce Marketing Cloud,
including
Email Studio, Automation Studio, Journey Builder, Contact Builder, Content Builder, and Mobile Studio. - Implement
AMPscrip
t for personalization and dynamic content within SFMC emails and landing pages. - Manage data extensions,
SQL
queries, and the data import/export process to ensure effective data management and segmentation. - Design and build email templates, landing pages, and customer journeys using
HTML, CSS, and SFMC tools
. - Collaborate with marketing teams to create and execute complex customer journeys and automated campaigns using Journey Builder.
- Analyse campaign performance using SFMC reporting tools and provide recommendations to optimize marketing strategies.
- Ensure compliance with email marketing regulations (e.g.,
GDPR, CAN-SPAM
) and apply best practices to improve email deliverability. - Troubleshoot technical issues within SFMC, identify root causes, and implement solutions.
- Work closely with cross-functional teams including marketers, developers, and stakeholders to deliver high-quality marketing automation solutions.
Required Qualifications:
- Education: Bachelor's degree in Computer Science, Information Technology, Marketing, or a related field.
- Technical Expertise: Strong experience with Salesforce Marketing Cloud (SFMC) tools such as Email Studio, Automation Studio, Journey Builder, Contact Builder, and Mobile Studio.
- AMPscript: Proficiency in AMPscript for email personalization and dynamic content creation.
- Data Management: Solid experience with data extensions, SQL queries, and managing data import/export within SFMC.
- HTML/CSS: Experience in creating and customizing email and landing page templates using HTML and CSS.
- Marketing Automation: Proven experience in building and optimizing customer journeys and automated campaigns within SFMC.
- Compliance: Understanding of email marketing compliance regulations (GDPR, CAN-SPAM) and best practices for deliverability.
Preferred Qualifications:
- Salesforce Marketing Cloud Certifications (e.g., Salesforce Certified Marketing Cloud Developer, Salesforce Marketing Cloud Email Specialist).
- Experience with CRM integrations and API integrations within SFMC.
- Familiarity with server-side JavaScript for SFMC integrations and custom solutions.
Soft Skills:
- Problem-Solving: Ability to troubleshoot technical issues, identify root causes, and implement solutions within SFMC.
- Collaboration: Strong communication skills and the ability to collaborate with cross-functional teams including marketers, developers, and stakeholders.
- Adaptability: Ability to quickly learn new tools and technologies within the Salesforce ecosystem.
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