Product/Platform Marketing Manager

2 weeks ago

Hyderabad, Telangana, India Cloud Angles Digital Transformation Full time ₹ 8,00,000 - ₹ 12,00,000 per year

About the Role

We are looking for a dynamic and creative Product/Platform Marketing Manager (PPM) to drive demand generation, content development, and go-to-market execution across CloudAngles product suite — including CloudOptimax, QAngles, mLangles, TestingAIde, Dangles, and more. This role is ideal for someone with a strong B2B tech marketing mindset and the ability to translate platform capabilities into compelling customer value.

Key Responsibilities

1. Marketing Qualified Leads (MQLs)

  • Execute targeted demand-generation campaigns to drive high-quality MQLs.
  • Collaborate with sales teams to refine MQL definitions and lead nurturing workflows.
  • Track, measure, and report lead-to-opportunity conversion metrics.

2. Content Development

  • Research, draft, and publish whitepapers, case studies, blogs, and thought-leadership material.
  • Create use-case–driven demo scripts and collateral tailored to buyer personas (CIOs, CTOs, QA Managers, Data Scientists, etc.).
  • Develop LinkedIn campaigns, email content, event collaterals, and sales outreach copy.

3. Go-To-Market (GTM) Execution

  • Contribute to GTM plans for product launches and new feature rollouts.
  • Build persona-aligned sales decks and pitch assets for industries such as Pharma, BFSI, Manufacturing, and more.
  • Work closely with product and engineering teams to ensure messaging aligns with market needs.

4. Sales Enablement

  • Provide sales teams with battle cards, pitch decks, demo narratives, and competitive intelligence.
  • Participate in customer conversations to support platform storytelling and articulate business value.
  • Translate product capabilities into impact-driven outcomes that influence client decisions.

5. Event & Campaign Support

  • Support the execution of webinars, LinkedIn Lives, industry events (e.g., Q2B, FinOps expos), and product showcases.
  • Manage marketing automation tools such as Apollo, ActiveCampaign, and LinkedIn Ads for lead outreach and engagement.
  • Monitor campaign ROI and optimize strategies for improved conversions.

Core Skills

  • Strong B2B SaaS/technology marketing orientation with a sales-driven approach.
  • Proficiency in creating structured content: whitepapers, case studies, blog articles, and pitch decks.
  • Hands-on exposure to MarTech/CRM tools (HubSpot, Apollo, LinkedIn Sales Navigator, GA4, etc.).
  • Foundational understanding of cloud, AI/ML, data platforms, and quantum technologies (training will be provided).
  • Analytical mindset with the ability to interpret funnel metrics and campaign performance.
  • Excellent written, verbal, and presentation communication skills.

Role Expectations

  • Deliver a consistent flow of high-quality MQLs contributing to pipeline growth.
  • Build a strong repository of persona-based content (blogs, demos, whitepapers).
  • Support measurable uplift in customer conversions through compelling marketing assets.
  • Maintain strong collaboration with sales teams and receive positive feedback on enablement materials.
  • Demonstrate ownership of end-to-end platform marketing initiatives.

Interested can drop your CV to or call us on

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