Product Marketing Manager

2 days ago

Hyderabad, Telangana, India Plane Software, Inc. Full time ₹ 12,00,000 - ₹ 36,00,000 per year
Position Overview

The Product Marketing Manager at Plane will own how our products are positioned, communicated, and launched.
You'll connect the dots between what we build and why it matters — shaping Plane's story across products, industries, and editions.

This role is highly cross-functional, working closely with product, design, growth, and community teams to drive adoption, improve retention, and support Plane's growth in both commercial and open-source ecosystems.

Key Responsibilities

  • Positioning and Messaging
    Develop clear, compelling positioning for Plane's product suite — Projects, Wiki, Intake, and AI — that resonates across industries and use cases.

  • Launch and GTM
    Lead product launches and feature rollouts from concept to campaign. Define the narrative, assets, and channels for maximum impact.

  • Research and Insights
    Conduct market analysis, customer interviews, and competitor research to refine ICPs and inform product and GTM strategies.

  • Sales and Growth Enablement
    Create high-quality sales collateral, demos, and talk tracks that help customers and partners understand Plane's value.

  • Content and Storytelling
    Write and review website copy, landing pages, and solution pages that communicate Plane's features, use cases, and advantages with clarity and context.

  • Lifecycle and Community Marketing
    Support adoption and engagement through lifecycle campaigns, educational content, and community-driven initiatives.

  • Message Consistency
    Ensure Plane speaks with one consistent voice across every touchpoint — from web to social to partner channels.

  • Launch Measurement
    Track post-launch adoption, performance, and feedback to refine future positioning and campaign strategy.

Qualifications

  • 3–5 years of experience in product marketing for a B2B SaaS company (experience with open-source or self-hosted products is a plus).

  • Strong understanding of developer and technical audiences, enterprise buyers, and multi-edition SaaS products.

  • Excellent writing and storytelling skills — you can turn complex ideas into clear, relatable messages.

  • Experience leading or contributing to multiple successful product launches.

  • Strong cross-functional collaboration skills and comfort working in a fast-paced, async environment.

  • A data-informed mindset with the ability to translate adoption metrics and customer insights into actionable strategies.

  • Bonus: familiarity with self-hosted deployments, partner-driven GTM, or open-source communities.

  • Product Marketing Manager

    5 days ago

    Hyderabad, Telangana, India Huemn Full time ₹ 4,00,000 - ₹ 12,00,000 per year

    Company OverviewHuemn is a Hyderabad-based design industry leader offering innovative studio management tech tools tailored for professional photographers and studios. Our platform streamlines project management, team coordination, payment collection, and client communications, empowering users to deliver exceptional results efficiently. Learn more at Job...

  • Product Marketing Manager

    3 days ago

    Hyderabad, Telangana, India Huemn Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job OverviewHuemn is seeking a dynamic and results-driven Product Marketing Manager to join our team in Hyderabad. This is a full-time, mid-level role suited for individuals with up to 6 years of work experience. The successful candidate will play a pivotal role in defining product positioning, go-to-market strategies, and driving adoption for our studio...

  • Product Marketing Manager

    2 weeks ago

    Hyderabad, Telangana, India NetCom Learning Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Company Overview:NetCom Learning is a premier provider of IT and business skills training, serving individuals and organizations worldwide. We offer a comprehensive range of training solutions tailored to meet the evolving needs of professionals and businesses in today's rapidly changing technology landscape.About the Role:As a Product Marketing Manager,...

  • Product Marketing Manager

    5 days ago

    Hyderabad, Telangana, India Kore Full time ₹ 8,00,000 - ₹ 24,00,000 per year

    Who we are: is a pioneering force in enterprise AI transformation, empowering organizations through our comprehensive agentic AI platform. With innovative offerings across "AI for Service," "AI for Work," and "AI for Process," we're enabling over 400+ Global 2000 companies to fundamentally reimagine their operations, customer experiences, and employee...

  • Product Marketing Manager

    2 weeks ago

    Hyderabad, Telangana, India Keka HR Payroll Software Full time ₹ 13,00,000 - ₹ 14,20,000 per year

    About Keka:We are B2B SaaS Platform pre-dominantly into the HR Space, helping companies and employees w.r.t time, attendance, performance management, payroll management, onboarding and hiring modules.This is one of those products which any HR would need to automate his/her process in any organization.8 years since we have entered the market, and we do have a...

  • Product Marketing Manager

    2 weeks ago

    Hyderabad, Telangana, India Deccan AI Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    About UsDeccan AI is a model training and eval startup headquartered in the Bay Area. We are founded by IIT Bombay, IIM Ahmedabad and ex-Google alumni, and work with some of the top AI frontier labs in the world, e.g. Google Deepmind, Snowflake, and many more. We are backed by Prosus Ventures, and our India delivery office is in Hyderabad. Most of our roles...

  • Product Marketing Manager

    2 days ago

    Hyderabad, Telangana, India Plane Software, Inc. Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Position Overview The Product Marketing Manager at Plane will own how our products are positioned, communicated, and launched. You'll connect the dots between what we build and why it matters — shaping Plane's story across products, industries, and editions. This role is highly cross-functional, working closely with product, design, growth, and...

  • Product Marketing Manager

    3 days ago

    Hyderabad, Telangana, India Semtech Corporation Full time ₹ 80,000 - ₹ 1,20,000 per year

    Job Summary:We are seeking a talented individual with experience in product marketing for capacitive sensing in consumer segments such as smartphones, tablets/laptops, and wearables. This role is responsible for defining market requirements for key segments/accounts and leading marketing initiatives to drive business growth. You will collaborate with the...

  • Staff Product Marketing Manager

    2 weeks ago

    Hyderabad, Telangana, India GE VERNOVA Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    **Job Description Summary* *Job Description Position Summary An organization grows by delivering products and services that meet customer needs. Are you an experienced product marketer that thrives on the ability to create and market cutting edge solutions for customers? Come and join the GE Vernova Grid Software team to put your expertise to work. ...

  • Staff Product Marketing Manager

    1 week ago

    Hyderabad, Telangana, India GE Vernova Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Job Description SummaryJob DescriptionPosition SummaryAn organization grows by delivering products and services that meet customer needs. Are you an experienced product marketer that thrives on the ability to create and market cutting edge solutions for customers? Come and join the GE Vernova Grid Software team to put your expertise to work.The Product...