Lead-External Communication
4 days ago
Job Responsibilities:
Function / Business Unit Corporate Communications
Level L3 / Manager
Location Mumbai, Maharashtra
Reporting To Head Corporate Communications
Role Purpose
Strategically managing perception, protecting the brand, and influencing stakeholders to support business objectives. A strong external communication leader can directly impact brand equity, crisis readiness, customer trust, and even financial performance.
Key Accountabilities
- Develop and execute external communication strategies aligned with business goals and brand positioning.
- Manage media relations, press releases, and public statements to ensure consistent and positive brand representation.
- Lead crisis communication planning and execution to safeguard brand reputation.
- Collaborate with cross-functional teams to ensure alignment of messaging across all external channels.
- Monitor and analyze media coverage, public sentiment, and communication effectiveness.
- Build and maintain relationships with key external stakeholders including media, industry bodies, and influencers.
- Ensure compliance with regulatory and legal standards in all external communications.
Functional Competencies
- Competency Description Proficiency Level
- Strategic Communication Ability to craft and deliver impactful messages that align with business strategy L3
- Media Relations Expertise in managing media interactions and building press relationships L3
- Crisis Communication Skill in handling sensitive issues and managing public perception during crises L3
- Stakeholder Engagement Ability to influence and engage external stakeholders effectively L3
- Content Development Proficiency in creating high-quality content for various external platforms L3
Behavioral Competencies
- Competency Proficiency Level
- Leadership Practitioner
- Collaboration Role Model
- Problem Solving Practitioner
- Customer Orientation Practitioner
- Influence & Impact Role Model
Qualifications & Experience
- Education: Master's degree in Communications, Public Relations, Journalism, or related field.
- Experience: 8–12 years in external communications, preferably in a corporate or agency setup.
- Certifications: PR or media training certifications (preferred but not mandatory)
Must Haves:
Experience: 8–12 years in external communications, preferably in a corporate or agency setup.Recent experience in Automobile / Auto components Industry
Strong Communication skill ( Written & Spoken both)
Education: Master's degree in Communications, Public Relations, Journalism, or related field.
Notice period: days
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