Infra Marketing

4 days ago

Pune, Maharashtra, India Sagar Fabrics Full time ₹ 3,60,000 - ₹ 4,20,000 per year

Job Summary:

The Infra Marketing professional is responsible for developing and executing marketing strategies to promote infrastructure projects, real estate developments, or construction-related services. The role involves market research, client acquisition, branding, and coordination with project and sales teams to drive business growth.

Key Responsibilities:

  • Market Research & Analysis
  • Identify new business opportunities in infrastructure and construction sectors.
  • Analyze market trends, competitor activities, and client requirements.
  • Prepare detailed market intelligence and feasibility reports.
  • Business Development
  • Generate leads from government, private, and institutional clients.
  • Build and maintain relationships with architects, consultants, contractors, and builders.
  • Participate in tenders, proposals, and bidding activities.
  • Marketing & Promotion
  • Develop marketing strategies to increase brand visibility in the infrastructure domain.
  • Plan and execute advertising campaigns, exhibitions, trade fairs, and digital marketing activities.
  • Prepare marketing materials — brochures, presentations, case studies, etc.
  • Client Relationship Management
  • Ensure client satisfaction through regular follow-ups and feedback collection.
  • Coordinate with internal teams (technical, design, and operations) to meet client needs.
  • Negotiate contracts and close deals effectively.
  • Coordination & Reporting
  • Collaborate with the project and sales teams for seamless execution.
  • Maintain and update client databases and marketing dashboards.
  • Prepare regular sales and marketing performance reports for management.

Employer Requirements:

  • Education: MBA / BBA in Marketing, Civil Engineering, or related field preferred.
  • Experience: 2–5 years of experience in infrastructure, construction, or real estate marketing.
  • Skills:
  • Strong communication and negotiation skills.
  • Good understanding of infrastructure markets and government projects.
  • Proficiency in MS Office, CRM tools, and digital marketing platforms.
  • Ability to handle multiple projects and meet deadlines.

Key Competencies:

  • Strategic thinking and planning ability.
  • Relationship management and networking.
  • Analytical and problem-solving mindset.
  • Team coordination and adaptability.

Job Type: Full-time

Pay: ₹30, ₹35,000.00 per month

Work Location: In person

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