Offline Activations Manager
7 days ago
Designation-
Offline Activations Manager
Employment Type:
Full-Time
Location:
1st Floor, Unitech Cyber Park, Sector 39, Gurugram, Haryana
About the Role-
We're looking for a
strategic & execution-driven OOH/BTL professional
who can lead outdoor advertising, DOOH, on-ground activations and event marketing — while also driving business growth.
If you live for
brand visibility, high-impact outdoor ideas, strong vendor networks and closing deals
, this role is for you.
What You'll Own-
Business Development (Primary Focus)
- Identify & acquire new clients/brands for OOH & experiential marketing
- Build a strong sales pipeline & craft winning proposals
- Close deals and maintain relationships with marketers, agencies & decision makers
Campaign & Activation Execution
- Plan & manage OOH/DOOH campaigns — site mapping, formats, costing, negotiations
- Execute on-ground activations & events — venues, production, operations, logistics
Vendor & Commercial Management
- Build and manage a reliable vendor ecosystem (OOH, fabrication, production, manpower)
- Negotiate competitive rates & ensure seamless, timely execution
- Monitor margins, costing & P&L impact
Measurement & Reporting
- Track campaign performance (reach, engagement, leads, ROI)
- Build detailed client dashboards & review reports
Must-Have Skills-
- Proven
BD/sales track record
in media, outdoor, BTL or experiential marketing - Strong understanding of
OOH/DOOH formats, sites, costing & market dynamics - Excellent
negotiation, communication, pitching & relationship-building
abilities - Hands-on execution mindset — can manage campaigns end to end
- Commercial understanding: margins, vendor costing, budgeting
Who Will Fit Best (Profile Fit)-
- Experience in
OOH, DOOH, BTL activations
(agency or brand side) - Exposure to
large-format outdoor media + experiential events - Confident, resourceful, proactive personality with a strong growth mindset
- Someone who thrives in a high-energy, client-facing, execution-led environment
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