Marketing Manager

1 day ago

Bank Census Town Indore, India Punjab Retail Pvt Ltd Full time ₹ 15,00,000 - ₹ 25,00,000 per year

description

  • Strategy & Execution: Develop and run marketing strategies focused on brand awareness, walk-ins, and customer engagement for luxury watches and jewellery.
  • Digital Marketing: Manage Google Ads, Facebook Ads, SEO, and social media to drive ROI and online presence.
  • Event Management: Plan and execute high-end events, sponsorships, and product launches to enhance brand visibility.
  • Vendor & ATL/BTL Coordination: Handle agencies, negotiate contracts, and lead advertising efforts across print, radio, and digital.
  • Customer Experience: Design luxury in-store experiences and marketing to boost footfall and client satisfaction.
  • Product Shoots & Merchandising: Oversee visuals for digital and retail spaces, ensuring luxury alignment.
  • CRM & Tech: Use Salesforce and Shopify for lead tracking, customer engagement, and online sales.
  • Skills Needed: Strong communication, digital tools (SEO, Google Ads), graphic design (Adobe/Corel), customer insight, and team leadership with at least 5 years in retail/luxury marketing.
  • Required Skills and Qualifications:
  • Retail Marketing Experience: 5 years in marketing ideally in the retail/luxury retail industry,
  • Communication Skills: Strong verbal and written communication skills for clear internal communication and customer engagement.

Technical Skills:

  • Microsoft Office & Google Sheets: Proficiency to analyze data, create reports, and presentations.
  • Knowledge of Adobe Creative Suite and Corel Draw for graphic design purposes
  • SEO and Digital Marketing Tools: Strong understanding of SEO, Google Ads, social media management, and CRM platforms.
  • Salesforce, Shopify, and CRM Systems: Knowledge of these platforms for customer engagement and e-commerce.
  • Customer-Centric Mindset: An understanding of customer psychology with strategies for increasing foot traffic and engagement.
  • Leadership Skills: Experience managing a team, setting goals, and fostering professional development.
  • Creativity & Innovation: A strong ability to create innovative marketing concepts that resonate with a luxury audience.

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