Demand Generation officer

7 days ago


Balangir Bargarh Boudh, India JSW Cement Full time ₹ 6,00,000 - ₹ 8,00,000 per year

Role & responsibilities

Demand Generation officer in JSW Cement, provides Civil Engineering services to its customers, channel partners, influencers & educates/promotes different products of JSW through various technical activities. The various activities undertaken by DGO are given below.

  • Preparation & updation of databank of major influencer segments such as Engineers,

builders/contractors.

  • Coordination with marketing team in planning and conducting Technical meets.
  • Demand Generation
  • Redressal of customer complaints and documentation of all reported complaints as per CCRS SOP.
  • Technical presentation in Technical meets for all influencer segments such as home builders, Contractors and Masons
  • Visits to customers / influencers of all segments as per Journey cycle plan and providing leads of prospective customers to Sales team. Achieve monthly conversion targets as per plan
  • Godown / Depot assessment
  • Assessment of damaged cement.
  • Coordinating in getting product approval from various Govt. depts. /key projects.
  • Information on competitors activities.
  • Sending market samples for analysis.

Preferred candidate profile

Civil Engineering degree (preferably 1-2 yrs of construction exp) / Diploma in Civil Engg with 2-5 yrs exp



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