Area Sales Manager

1 week ago

Guwahati, Assam, India Herbal Chakra Pvt. Ltd. Full time ₹ 1,80,000 - ₹ 3,60,000 per year

Job Title: Business Development Manager (BDM)

Location: North East India (Assam, Arunachal Pradesh, Meghalaya, Manipur, Mizoram, Nagaland, Tripura, Sikkim)

Company: Herbal Chakra

Job Summary

We are looking for an experienced and result-driven Business Development Manager (BDM) to lead and expand our business operations across the North East region. The ideal candidate must have strong expertise in sales, channel development, distributor handling, and market expansion.

Key Responsibilities

  • Develop and execute growth strategies for all North East states:

    Assam, Arunachal Pradesh, Meghalaya, Manipur, Mizoram, Nagaland, Tripura, and Sikkim
  • Identify and onboard distributors, stockists, and retail partners across the region.
  • Achieve monthly and quarterly sales targets and ensure continuous revenue growth.
  • Conduct market research and competitor analysis to identify new opportunities.
  • Build and maintain strong relationships with channel partners, retailers, and key stakeholders.
  • Lead promotional activities and ensure brand visibility in the region.
  • Provide regular sales reports, forecasts, and insights to management.
  • Monitor and guide on-ground sales team to ensure performance.
  • Visit markets regularly to drive secondary and tertiary sales.

Requirements

  • Bachelors degree (MBA preferred).
  • 4–8 years of experience in FMCG, Ayurvedic, Herbal, or Pharma sales.
  • Strong knowledge of North East markets, geography, and buying patterns.
  • Experience in distributor/channel management is a must.
  • Excellent communication, negotiation, and relationship-building skills.
  • Willingness to travel extensively within the region.

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