Digital Marketing Specialist
1 day ago
About the Role:
We're looking for a
Digital Marketing Specialist
to join our growing team in Edappal. The ideal candidate is creative, analytical, and eager to learn — with hands-on knowledge of SEO, social media marketing, and WordPress. You'll play an active role in executing marketing campaigns, optimizing websites for search engines, and building strong digital presence for our brands.
Key Responsibilities:
- Plan and implement digital marketing campaigns across multiple channels.
- Perform
on-page and off-page SEO
to improve website rankings and traffic. - Conduct keyword research, competitor analysis, and backlink-building strategies.
- Manage and grow
social media accounts
(Instagram, Facebook, LinkedIn, etc.). - Create and schedule engaging content for social media platforms.
- Update and maintain company websites using
WordPress
. - Monitor website analytics and campaign performance to generate reports.
- Collaborate with the content and design team to deliver impactful digital assets.
Requirements:
- 0–2 years of experience in digital marketing or a related field.
- Strong understanding of SEO (on-page, off-page, and technical basics).
- Knowledge of social media marketing tools and trends.
- Basic proficiency in
WordPress
(posting blogs, page edits, plugins, etc.). - Familiar with Google Analytics, Search Console, and Meta Business Suite.
- Good communication and writing skills in English.
- Ability to multitask and work collaboratively in a fast-paced environment.
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