
Digital Marketing Specialist
23 hours ago
creating and executing online marketing campaigns to increase brand awareness, generate leads, and drive sales through channels like social media, email, search engines, and websites. Key responsibilities include content creation, campaign management, performance analysis, market research, and collaborating with teams to optimize digital strategies using tools like Google Analytics.
- Campaign Management: Plan, implement, and manage digital marketing campaigns across various channels including social media, email, Pay-Per-Click (PPC), and search engine optimization (SEO).
- Content Creation: Develop engaging content for websites, blogs, social media posts, and advertising campaigns.
- Performance Analysis: Monitor and analyze campaign performance using tools like Google Analytics, track key performance indicators (KPIs), and generate reports to measure success and identify areas for improvement.
- Market Research: Conduct research to understand the target audience, identify industry trends, and discover new marketing opportunities.
- Website Optimization: Optimize website content and structure to improve search engine rankings and user experience.
- Social Media Management: Build and maintain a brand's presence on social media platforms, creating engaging content and monitoring interactions.
- Digital Marketing Channels: Expertise in SEO, SEM (Search Engine Marketing), email marketing, content marketing, social media marketing, and paid advertising.
- Analytics Tools: Proficiency in platforms such as Google Analytics to track website traffic and campaign performance.
- Advertising Platforms: Knowledge of Google Ads and social media ad managers.
Job Types: Full-time, Fresher
Pay: ₹15, ₹20,000.00 per month
Benefits:
- Health insurance
- Internet reimbursement
- Provident Fund
Education:
- Bachelor's (Preferred)
Experience:
- Digital marketing: 1 year (Required)
Location:
- Malappuram, Kerala (Required)
Work Location: Remote
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