
Growth Consultant
1 week ago
WebEngage is a full-stack Customer Data Platform (CDP) and Marketing Automation Suite that empowers businesses to drive growth through personalized customer engagement across channels. Our clients include some of the world's most customer-obsessed brands.
As we continue to scale globally, we're looking for a Growth Consultant who can bring strategic thinking, experimentation rigor, and execution excellence to help take WebEngage's growth to the next level.
Role OverviewAs a Growth Consultant, you'll be at the intersection of marketing, product, and revenue, helping identify and execute high-leverage growth opportunities across the funnel — from acquisition and activation to retention and expansion.
You'll work closely with cross-functional teams including Product, Marketing, Sales, and Customer Success, bringing a structured and data-driven approach to experimentation, user insights, and growth strategy.
Key Responsibilities- Identify and prioritize growth opportunities across the user lifecycle (acquisition, activation, engagement, retention, expansion).
- Design and execute growth experiments with clear hypotheses, success metrics, and learning goals.
- Work closely with customer teams to improve key conversion metrics (signups, activations, demo-to-close, etc.).
- Own data analysis and performance tracking for key initiatives. Translate insights into actionable strategies.
- Collaborate on go-to-market strategies for new features or launches. Drive adoption and usage.
- Support and optimize the PLG (product-led growth) and SLG (sales-led growth) motions with funnel improvements and content/feature experiments.
- Champion a culture of rapid iteration, learning, and experimentation.
- 3–6 years of experience in growth, product marketing, strategy, or performance marketing roles in a B2B SaaS or tech-led company.
- Strong analytical mindset — comfortable working with data, Mixpanel/Amplitude, Excel, etc.
- Proven experience in running growth experiments with a structured approach to testing and learning.
- Understanding of key SaaS growth metrics (CAC, LTV, ARPU, churn, activation rate, etc.).
- Exposure to marketing automation, CRM, email/SMS campaigns, or lifecycle marketing is a plus.
- Excellent communication and collaboration skills — you can align stakeholders and get things done.
- Ability to think strategically but execute tactically and fast.
- Prior experience working with MarTech, CDP, CRM, or analytics tools is a strong bonus.
You'll Thrive Here If You:
- Have a strong bias for action and ownership.
- Enjoy working in cross-functional teams with product, design, and sales.
- Are passionate about solving real customer problems with data, insights, and smart execution.
- Love diving into data and user behavior to uncover new ideas.
- Are energized by fast-paced environments and growth-stage challenges.
- Opportunity to work at the cutting edge of B2B SaaS and MarTech.
- Collaborate with a high-performance, entrepreneurial team.
- Solve high-impact problems with autonomy and agility.
- Contribute to a globally scaling brand
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