Paid Media Specialist

Metyis is growing We are looking for a Paid Media Specialist with 2-4 years of experience, to join our Digital Commerce team in Bangalore.

We are Metyis, a forward-thinking, global company that collaborates with business partners and clients to create and implement the capacities and capabilities required to improve future performance. We operate across a wide range of industries, and with our embedded partnership model we commit to driving sustainable growth for industry-leading organisations, elevating their potential with a long-term vision.

At Metyis, we develop integrated solutions that enable growth by working within our business partners' organisations with diverse and multidisciplinary teams. This collaborative environment allows Metyis to build strategies and execute them through an ecosystem that combines Big Data solutions, Digital Commerce solutions, Marketing & Design solutions, and Advisory services.

Our teams are set up so that you have plenty of room to build bigger and bolder ideas by speaking your mind and being creative with your knowledge. Imagine the things you could achieve with a multidisciplinary team that encourages you to be the best version of yourself.

We are Metyis. Partners for Impact.

• Opportunity to accelerate the pace of digitalization & eCommerce growth through advanced technology, business intelligence, and analytics. 

• Driving high-impact insights enhancing decision-making across the entire organization. 

• Driving brand equity and digital sales through enhanced digital experiences.

• Interaction with senior business and eCommerce leaders on regular basis to drive their business towards impactful change.

• Become part of a fast-growing international and diverse team.

• Work in a strategic partnership with a world-renowned industry leader.

The ideal candidate will be responsible for developing and executing strategic plans to drive targeted traffic and increase revenue through search engine advertising (Google Ads) and paid social (Meta).

The Performance Marketing specialist (SEA, Paid Social) will be responsible for managing budgets, analyzing performance data, and collaborating with the marketing team to identify new opportunities to expand our presence in existing and new markets.

On your day-to-day, you will:

• Develop and implement paid search (Google) and paid social (Meta – Facebook, Instagram) marketing plans and budgets.

• Conduct keyword research and manage ad copy.

• Optimize search ads, keywords, and bids to improve ROI.

• Analyze campaign performance data to provide actionable insights and business recommendations.

• Present share strategy, learnings, and recommendations to senior leadership & the Performance Marketing Team.

• Identify new innovative ways to expand in new channels and existing channels in new markets.

• Generate insights on performance and share learnings and improvements with the wider team.

• Keen eye for improvements on how marketing, and social media, can contribute to our revenue growth and showing confidence to experiment with new ideas that can help us attract, engage, and retain customers.

• Manage relationships with search engine partners and vendors.

• Stay up-to-date with industry trends and best practices.

• Provide regular reporting on campaign performance and KPIs.

• First Expertise in Google Ads, Meta and other relevant platforms.

• Strong analytical skills and attention to detail.

• Ability to multitask and work under tight deadlines.

• Team Player with strong communication and collaboration skills.

• Proficiency and expertise in Google Analytics and LookerStudio.

• Certifications in Google Ads/Meta or other relevant platforms are a plus.

• Communicate to the senior executive levels.

At Metyis, we are driven by curiosity and collaboration. We value diversity, equity, inclusion, and belonging (DEIB) in all its forms as it makes us stronger as an organisation and promotes creativity and innovation. We welcome all talents and are committed to creating a workplace where every employee can make a meaningful impact and grow.

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