Area Sales Manager

7 days ago

Bengaluru Chandigarh Indore, India MERINO INDUSTRIES LIMITED Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Role & respon

  • Sales Strategy Implementation:
  • Translate the overall sales strategy into executable actions and regional plans.
  • Drive the Go-to-Market (GTM) model in the assigned state to meet and exceed business goals.
  • Business Delivery Top-line & Bottom-line:
  • Take full ownership for achieving sales targets (top-line) and profitability (bottom-line) for Merino FABWOOD in the designated region.
  • Monitor key performance indicators and ensure optimal performance across all sales touchpoints.
  • OEM & Market Development:
  • Identify, approach, and build partnerships with furniture manufacturing OEMs, e-commerce firms, and modular kitchen manufacturers to grow market penetration for FABWOOD.
  • Develop tailored engagement plans to support each account's growth and retention.
  • Market Intelligence & Competitive Strategy:
  • Conduct regular competition mapping, pricing analysis, and market research.
  • Design and implement counter-strategies in consultation with the RSM and Head Office to expand Merino FABWOOD's market share.
  • Marketing Support & OEM Engagement:
  • Provide actionable insights and feedback to the marketing team to co-create promotional schemes and incentive programs for OEM partners.
  • Ensure timely execution and effectiveness of marketing activities in the region.
  • Factory Engagement & Partner Experience:
  • Plan and coordinate factory visits for OEM partners to strengthen trust, product understanding, and long-term collaboration.
  • Ensure high-quality engagement and resolution of queries during the visits.
  • Customer Complaint Resolution:
  • Act as a single point of contact for OEM-related customer complaints.
  • Coordinate with Factory, QA, and Product teams to ensure swift resolution and customer satisfaction.
  • Supply Chain Coordination:
  • Liaise with the factory and Supply Chain Management (SCM) team to ensure timely and accurate material supply to OEMs as per their production schedules and requirements.
  • Resolve any bottlenecks proactively to avoid disruption in supply.sibilities

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