Junior Digital Marketing Strategist

7 days ago

Dehra Dūn, Uttarakhand, India NineGap Full time ₹ 40,00,000 - ₹ 1,20,00,000 per year

Job role: 

As a digital marketer, your primary objective will be to optimize the search engine ranking of the website(s) and manage digital ads. You'll be responsible for conceiving, driving, and implementing initiatives to increase brand presence and improve product adoption.

Responsibilities:

Manage Adwords, Facebook ads, and other paid channelsManage the social media presence of the brandHandle OnPage and OffPage SEO.Set targets and build strategies to help achieve themCreate graphical banners/videos that convert wellCreate and test ad copy for operational efficiencyCreate and optimize landing pages to increase signupsDevelop and implement campaigns to better lead quality and beat the competitionPerform data analysis around web traffic and other key metricsMonitor KPIs, and set up mechanisms to measure multiple campaigns across many online channelsDraw meaningful conclusions from campaign data and identify potential opportunities for improvementCommunicate with team members on campaign developments, timelines, and results

Requirements:

1 year of experience in Digital Marketing or a similar position preferred but not compulsory.Experience in running ads on social platforms like Google, Facebook, and InstagramRelevant Bachelor's degree preferredProven experience building campaign strategies from scratchKnowledge of best SEO techniques in both OnPage and OffPage SEOBasic coding knowledge of HTML and CSSGraphic Designing skills is a huge plusBasic knowledge of analytics tools and the ability to set up tracking/reporting mechanisms to capture key metrics

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