Digital Marketing Specialist
10 hours ago
About the Role
We are looking for a dynamic and proactive Digital Marketing Associate who can manage clients, execute marketing strategies, and drive growth across social media platforms—especially Instagram. The ideal candidate should have strong communication skills, agency-style execution speed, and a hands-on understanding of digital marketing.
Key Responsibilities
- Client Handling:
- Manage day-to-day communication with clients.
- Understand client requirements, goals, and brand guidelines.
- Provide regular updates, reports, and solutions.
- Instagram Marketing:
- Plan, create, and execute Instagram content strategies.
- Handle Instagram accounts end-to-end (posting, captions, hashtags, scheduling, insights).
- Manage reels, stories, trends, and engagement strategies.
- Marketing Campaigns:
- Assist in planning and executing digital marketing campaigns.
- Coordinate creatives, messaging, and campaign timelines with internal teams.
- Track and analyze campaign performance across social media.
- Communication & Coordination:
- Communicate effectively with clients, designers, and internal teams.
- Take briefs, explain concepts, and ensure smooth workflow.
- Handle client expectations and deliver work within deadlines.
- Research & Strategy:
- Stay updated with digital trends, Instagram algorithms, and competitor analysis.
- Propose new ideas, strategies, and content improvements.
Requirements
- 1–2 years of experience in digital marketing (freshers with strong skills can apply).
- Strong communication and client interaction skills.
- Hands-on experience with Instagram Marketing & Analytics tools.
- Knowledge of social media trends, reels, hashtags, and content strategies.
- Ability to multitask and manage multiple client accounts.
- Basic understanding of digital marketing concepts and campaigns.
- Must be proactive, creative, and team-oriented.
Preferred Skills
- Basic design knowledge (Canva familiarity is a plus).
- Experience with Meta Business Suite.
- Understanding of other platforms (Facebook, LinkedIn, YouTube).
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